Magnolia Wealth Management provides financial planning, portfolio management for individuals and small businesses, and selecting other managers.
Magnolia Wealth Management reports 385 clients. They include 285 individual clients and 100 high-net-worth individuals. Of its assets, 100.0% ($183M across 920 accounts) are managed with discretion.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 74% | 36% |
| High-net-worth individuals | 26% | 64% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 285 | $66.8M | 36.4% | $234K |
| High-net-worth individuals | 100 | $117M | 63.6% | $1.17M |
| Total | 385 | $183M | 100% | $476K |
- Clients
- 285
- Regulatory AUM
- $66.8M
- AUM share
- 36.4%
- Avg. per client
- $234K
- Clients
- 100
- Regulatory AUM
- $117M
- AUM share
- 63.6%
- Avg. per client
- $1.17M
Total
- Clients
- 385
- Regulatory AUM
- $183M
- AUM share
- 100%
- Avg. per client
- $476K
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 0
Magnolia Wealth Management charges 0.75%–1.40% a year for its Portfolios Managed by Magnolia Wealth Management. The fee is billed in arrears and is negotiable. The brochure also prices 3 other services, listed under fee details.
Fee details and sources
Other fees
- Annuity accounts
- Accounts using annuity products are charged a 1% annual advisory fee, not to exceed 1.5%.
- Brokered CD management
- Management of brokered CDs is charged a negotiated fee of up to 1.00%.
- Financial planning and consulting
- Financial planning and consulting for clients not paying a portfolio management fee is billed at $200 per hour, which may be negotiable.
Edwin Cox owns 75% or more of Magnolia Wealth Management. The leadership team of Magnolia Wealth Management includes Chief Compliance Officer Edwin Cox. It has 2 employees.
Staff
- 2 employees
- 2 in advisory functions
- 2 state-registered reps
- 2 insurance agents
- Owns 75% or more of Magnolia Wealth Management LLC
Edwin Cox
Control person · since May 2018
Magnolia Wealth Management’s regulatory assets grew 1.5× from $118M (February 2022) to $183M (February 2026); clients rose from 235 to 385 and employees fell from 4 to 2.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Feb 2026February 2026 | $183M | 385 | 2 | 1 |
| Feb 2025February 2025 | $158M | 317 | 2 | 1 |
| Jan 2024January 2024 | $145M | 294 | 2 | 1 |
| Jan 2023January 2023 | $117M | 261 | 5 | 1 |
| Feb 2022February 2022 | $118M | 235 | 4 | 1 |
Besides its headquarters, Magnolia Wealth Management has 0 offices, with 1 listed address in 1 state.
Alabama · 1 listed address
- 1535 Honeysuckle Road, DothanHQ
Contact and registration details
- Legal name
- Magnolia Wealth Management LLC
- Headquarters
- 1535 Honeysuckle Road, Dothan, AL 36305
- Website
- magnoliawm.com
- Phone
- 334-699-4036
- SEC file
- 801-122653
- Structure
- Alabama LLC
- Fiscal year end
- December
Magnolia Wealth Management’s named custodian for separately managed accounts is Charles Schwab ($181M). Magnolia Wealth Management does not have custody of client assets.
- Charles SchwabCharles Schwab & Co., Inc. · San Francisco, CA · $181M100%
At year end, Magnolia Wealth Management’s separately managed accounts were mostly in stocks (96%). Its reported 13F holdings for the quarter ended 30 June 2026 total $191M across 17 positions; the largest are Vanguard Index Fds (35.1%), Vanguard Malvern Fds (29.0%) and iShares TR (11.7%).
What the accounts hold
- Stocks96%
- Cash2%
- Other2%
- Annuities and cds2%
How many clients does Magnolia Wealth Management have?
Magnolia Wealth Management has 385 clients and manages $183 million for them, as of February 2026. They include 285 individual clients and 100 high-net-worth individuals.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 18 February 2026
What services does Magnolia Wealth Management offer?
Magnolia Wealth Management provides financial planning, portfolio management for individuals and small businesses, and selecting other managers.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
How much does Magnolia Wealth Management charge?
Magnolia Wealth Management charges 0.75%–1.40% a year for its Portfolios Managed by Magnolia Wealth Management. The fee is billed in arrears and is negotiable.
Which custodians does Magnolia Wealth Management use?
Magnolia Wealth Management’s separately managed account assets are held at Charles Schwab & Co., Inc. (San Francisco, CA), with $181M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 18 February 2026
How many financial advisors does Magnolia Wealth Management have?
Magnolia Wealth Management has 2 investment adviser representatives registered with state securities authorities, out of 2 employees, and 2 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 2 employees are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Magnolia Wealth Management invest in?
At the end of its last fiscal year, Magnolia Wealth Management’s separately managed accounts held 96% exchange-traded equities, 2% cash and equivalents and 2% other. The 2% other category is described as: Annuities and CDS.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Magnolia Wealth Management?
Magnolia Wealth Management’s direct owner is Edwin Cox (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 18 February 2026
How does Magnolia Wealth Management get paid?
Magnolia Wealth Management is paid through a percentage of assets under management and hourly charges. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Magnolia Wealth Management?
Magnolia Wealth Management’s main office is at 1535 Honeysuckle Road, Dothan, AL 36305. Its phone number is 334-699-4036. Its website is magnoliawm.com.
