Keudell Morrison Wealth Management provides financial planning, portfolio management for individuals and small businesses, selecting other managers, education planning, estate planning, insurance, and retirement plan services. Financial planning was provided to 1,000 clients last fiscal year.
Keudell Morrison Wealth Management reports 816 clients. They include 588 individual clients, 178 high-net-worth individuals, and 33 corporations and other businesses. Of its assets, 100.0% ($922M across 2,083 accounts) are managed with discretion. A wrap fee program the firm both sponsors and manages holds $898M.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 72% | 22% |
| High-net-worth individuals | 22% | 64% |
| Pension and profit-sharing plans | <1% | <1% |
| Charitable organizations | 1% | 2% |
| Corporations and other businesses | 4% | 11% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 588 | $204M | 22.1% | $347K |
| High-net-worth individuals | 178 | $594M | 64.4% | $3.34M |
| Pension and profit-sharing plans | 5 | $6.18M | 0.7% | $1.24M |
| Charitable organizations | 12 | $19.5M | 2.1% | $1.63M |
| Corporations and other businesses | 33 | $98M | 10.6% | $2.97M |
| Total | 816 | $922M | 100% | $1.13M |
- Clients
- 588
- Regulatory AUM
- $204M
- AUM share
- 22.1%
- Avg. per client
- $347K
- Clients
- 178
- Regulatory AUM
- $594M
- AUM share
- 64.4%
- Avg. per client
- $3.34M
- Clients
- 5
- Regulatory AUM
- $6.18M
- AUM share
- 0.7%
- Avg. per client
- $1.24M
- Clients
- 12
- Regulatory AUM
- $19.5M
- AUM share
- 2.1%
- Avg. per client
- $1.63M
- Clients
- 33
- Regulatory AUM
- $98M
- AUM share
- 10.6%
- Avg. per client
- $2.97M
Total
- Clients
- 816
- Regulatory AUM
- $922M
- AUM share
- 100%
- Avg. per client
- $1.13M
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 1000
Keudell Morrison Wealth Management charges 0.50%–1.50% a year for its Annual advisory fee. The fee is billed in arrears, is negotiable and requires an account of at least $500,000.
Fee details and sources
Michael Morrison owns 25% to 50% of Keudell Morrison Wealth Management. The leadership team of Keudell Morrison Wealth Management includes Chief Compliance Officer Amanda Shine. It has 11 employees, 6 of them in advisory roles.
Staff
- 11 employees
- 6 in advisory functions
- 6 state-registered reps
- 2 insurance agents
- Owns 25% to 50% of Keudell Morrison Wealth Management, LLC
Michael Morrison
Control person · since January 2021
- Owns 25% to 50% of Keudell Morrison Wealth Management, LLC
Joel Blount
Control person · since January 2012
- Owns 10% to 25% of Keudell Morrison Wealth Management, LLC
Stephanie Smith
since January 2019
- Owns 5% to 10% of Keudell Morrison Wealth Management, LLC
Larry Keudell
since January 2012
- Owns 5% to 10% of Keudell Morrison Wealth Management, LLC
Amanda Shine
Control person · since January 2022
- Owns 5% to 10% of Keudell Morrison Wealth Management, LLC
Joseph Morelli
since January 2025
- Owns 5% to 10% of Keudell Morrison Wealth Management, LLC
Max Elvrom
since January 2025
Keudell Morrison Wealth Management’s regulatory assets grew 1.6× from $559M (March 2021) to $922M (July 2026); clients rose from 654 to 816 and employees from 4 to 11.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Jul 2026July 2026 | $922M | 816 | 11 | 1 |
| Mar 2025March 2025 | $813M | 801 | 11 | 1 |
| May 2024May 2024 | $724M | 752 | 5 | 1 |
| Mar 2023March 2023 | $634M | 728 | 5 | 1 |
| Apr 2022April 2022 | $671M | 691 | 5 | 1 |
| Mar 2021March 2021 | $559M | 654 | 4 | 1 |
Besides its headquarters, Keudell Morrison Wealth Management has 0 offices, with 1 listed address in 1 state.
Oregon · 1 listed address
- 235 Front St. Se, Suite 300, SalemHQ
Contact and registration details
- Legal name
- Keudell Morrison Wealth Management, LLC
- Headquarters
- 235 Front St. Se, Suite 300, Salem, OR 97301
- Website
- keudellmorrisonwm.com
- Phone
- 971-209-4500
- SEC file
- 801-112770
- Structure
- Oregon LLC
- Fiscal year end
- December
Keudell Morrison Wealth Management’s named custodian for separately managed accounts is Charles Schwab ($921M). Keudell Morrison Wealth Management has custody of $767M for 305 clients.
- Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $921M100%
At year end, Keudell Morrison Wealth Management’s separately managed accounts were largely in funds (47%) and stocks (25%). Its reported 13F holdings for the quarter ended 30 June 2026 total $529M across 260 positions; the largest are Schwab Strategic TR (10.1%), Tcw ETF Trust (7.5%) and Dimensional ETF Trust (5.6%).
What the accounts hold
- Stocks25%
- Exchange-traded equities24%
- Non-exchange-traded equities1%
- Funds47%
- Bonds18%
- State and local bonds9%
- U.S. government and agency bonds8%
- Investment grade corporate bonds1%
- Cash10%
How many clients does Keudell Morrison Wealth Management have?
Keudell Morrison Wealth Management has 816 clients and manages $922 million for them, as of July 2026. They include 588 individual clients, 178 high-net-worth individuals, and 33 corporations and other businesses.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 8 July 2026
What services does Keudell Morrison Wealth Management offer?
Keudell Morrison Wealth Management provides financial planning, portfolio management for individuals and small businesses, selecting other managers, education planning, estate planning, insurance, and retirement plan services.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does Keudell Morrison Wealth Management charge?
Keudell Morrison Wealth Management charges 0.50%–1.50% a year for its Annual advisory fee. The fee is billed in arrears, is negotiable and requires an account of at least $500,000.
Which custodians does Keudell Morrison Wealth Management use?
Keudell Morrison Wealth Management’s separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $921M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 8 July 2026
How many financial advisors does Keudell Morrison Wealth Management have?
Keudell Morrison Wealth Management has 6 investment adviser representatives registered with state securities authorities, out of 11 employees, and 6 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 2 employees are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Keudell Morrison Wealth Management invest in?
At the end of its last fiscal year, Keudell Morrison Wealth Management’s separately managed accounts held 47% registered funds (mutual funds, ETFs, BDCs), 24% exchange-traded equities, 10% cash and equivalents, 9% state and local bonds, 8% U.S. government and agency bonds, 1% non-exchange-traded equities and 1% investment grade corporate bonds.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Does Keudell Morrison Wealth Management have a minimum investment?
Yes, Keudell Morrison Wealth Management’s minimum account size for its Annual advisory fee is $500K.
Who owns Keudell Morrison Wealth Management?
Keudell Morrison Wealth Management’s direct owners are Michael Morrison, Larry Keudell, Joel Blount, Stephanie Smith, Amanda Shine, Joseph Morelli and Max Elvrom, each holding 50% or less.
Source: Form ADV Part 1A, Schedules A and B, filed 8 July 2026
How does Keudell Morrison Wealth Management get paid?
Keudell Morrison Wealth Management is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Keudell Morrison Wealth Management?
Keudell Morrison Wealth Management’s main office is at 235 Front St. Se, Suite 300, Salem, OR 97301. Its phone number is 971-209-4500. Its website is keudellmorrisonwm.com.
