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Keb Asset Management

Wealth managementRIA

Springfield, ILCRD 117935Updated

Keb Asset Management is an investment adviser based in Springfield, IL, registered with the SEC since 2004. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and corporations and other businesses. Its regulatory assets under management total $1.27 billion, as filed on 29 January 2026.

696
Clients
$1.88M
AUM per individual client
13
Advisory staff
2
Offices
0.20–0.90%
Annual fee

From Form ADV filed 29 January 2026SEC record

Services and clients

Keb Asset Management provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, selecting other managers, business succession planning, education planning, estate planning, insurance, and tax planning. Financial planning was provided to 1–10 clients last fiscal year.

Keb Asset Management reports 696 clients. They include 344 high-net-worth individuals, 318 individual clients, and 21 pension and profit-sharing plans. Of its assets, 94.1% ($1.2B across 2,339 accounts) are managed with discretion; $74.6M across 42 accounts are not. It advised 27 clients without assets under management last fiscal year.

Clients and assets by client type
Clients696 clients
Assets$1.27B
Share of clients and assets by client type
Client typeClientsAssets
Individuals (other than HNW)46%7%
High-net-worth individuals49%90%
Pension and profit-sharing plans3%<1%
Charitable organizations<1%<1%
Corporations and other businesses2%2%
Client breakdown and activity details
Individuals (other than HNW)
Clients
318
Regulatory AUM
$93.3M
AUM share
7.3%
Avg. per client
$293K
High-net-worth individuals
Clients
344
Regulatory AUM
$1.15B
AUM share
90.2%
Avg. per client
$3.34M
Pension and profit-sharing plans
Clients
21
Regulatory AUM
$7.05M
AUM share
0.6%
Avg. per client
$336K
Charitable organizations
Clients
Fewer than 5
Regulatory AUM
$773K
AUM share
0.1%
Avg. per client
$386K
Corporations and other businesses
Clients
11
Regulatory AUM
$23.2M
AUM share
1.8%
Avg. per client
$2.11M

Total

Clients
696
Regulatory AUM
$1.27B
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
27
Private funds advised
0
Financial planning clients last fiscal year
1–10

Keb Asset Management fees and minimums

Keb Asset Management charges 0.20%–0.90% a year for its Investment Management Services. Each asset band is charged at its own rate. The fee is billed in advance and is negotiable. The brochure also prices 2 other services, listed under fee details.

$0–$2M0.90%
$2M–$5M0.50%
$5M–$10M0.40%
$10M–$20M0.30%
$20M and above0.20%
Fee details and sources

Other fees

Financial Planning Services
Financial planning is charged hourly at $250 to $400 an hour, or a fixed fee estimated at the start; a 50% payment of the estimate may be due on signing.
Retirement Plan Services
Plan services are charged as a percentage of plan assets: 0.70% on the first $2,000,000, stepping down to 0.10% on amounts above $20,000,000.

Who owns Keb Asset Management

The leadership team of Keb Asset Management includes Chief Compliance Officer Justin Mason. It has 17 employees, 13 of them in advisory roles.

Leadership

  • Justin Mason
    Managing Member / Chief Compliance Officer
  • Steven Dumstorff
    Member
  • Jonathan Carter
    Member

Investment adviser representatives

14 representatives listed in the SEC register as of 9 October 2026.

  • Robert Shawn Barrale
  • Riley Christopher Beal
  • Christopher Joseph Brauner
  • Jonathan Marc Carter
  • Steven Matthew Dumstorff
  • Ross Alan Hager
  • Caden Wayne Heyen
  • Justin Paul Mason
  • Sean Benjamin McNutt
  • Gina Maria Reeves
  • Susan Lynn Shackelford
  • Brook Alexandra Soebbing

Staff

  • 17 employees
  • 13 in advisory functions
  • 13 state-registered reps
  • 1 soliciting firm
Ownership chain
Keb Asset Management, LLC· the adviser
  • Steven Dumstorff

    Control person · since January 2013

    Owns 5% to 10% of Keb Asset Management, LLC
  • Jonathan Carter

    Control person · since January 1999

    Owns 5% to 10% of Keb Asset Management, LLC
  • Justin Mason

    Control person · since May 2021

    Owns 5% to 10% of Keb Asset Management, LLC

Growth and acquisitions

Keb Asset Management’s regulatory assets grew 1.8× from $722M (March 2021) to $1.27B (January 2026); clients rose from 621 to 696 and employees from 15 to 17.

By annual filing
Measure
Figures from each annual filing
Keb Asset Management figures from each annual Form ADV filing
FiledRegulatory AUMClientsEmployeesOffices
January 2026$1.27B696172
January 2025$1.06B641172
March 2024$933M599152
February 2023$799M562162
March 2022$842M560162
March 2021$722M621152

Offices and registration details

Besides its headquarters, Keb Asset Management has 1 office, with 2 listed addresses in Illinois and Missouri.

Listed office addresses by state

Illinois · 1 listed address

  • 3200 Robbins Road, Suite 200a, SpringfieldHQ

Other business names

Keb Asset Management has reported 1 other business name to the SEC.

  • Keb Wealth Advisors

Contact and registration details

Legal name
Keb Asset Management, LLC
Headquarters
3200 Robbins Road, Suite 200a, Springfield, IL 62704
Website
kebcpa.com
SEC file
801-62965
Founded
1999
Structure
Illinois LLC
Fiscal year end
December

Custodians

Keb Asset Management uses Charles Schwab ($876M, 70%) and Fidelity ($380M, 30%) as custodians for its separately managed accounts. Keb Asset Management has custody of $275M in client assets for 235 clients.

Reported separately managed account assets by custodian
$1.26B
named custodians
  • Charles SchwabCharles Schwab & Co., Inc. · San Francisco, CA · $876M70%
  • FidelityNational Financial Services LLC · Boston, MA · $380M30%

Investments and reported holdings

At year end, Keb Asset Management’s separately managed accounts were mostly in funds (77%) and cash (12%). Its reported 13F holdings for the quarter ended 30 June 2026 total $618M across 137 positions; the largest are Dimensional ETF Trust (17.2%), American Centy ETF TR (10.2%) and Dimensional ETF Trust (8.3%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks4%
  • Funds77%
    • Registered funds76%
    • Pooled vehicles1%
  • Bonds8%
    • U.S. government and agency bonds5%
    • State and local bonds3%
  • Cash12%
  • Other1%
    • Annuities with mutual fund investments1%

Reported 13F holdings

$618M
Reported 13F value
137
Positions
73.7%
In the 10 largest
+18.4%
Value vs. prior quarter
Ten largest positions, share of reported value
  1. Dimensional ETF Trust · US Cor Equ 2 ETF17.2%
  2. American Centy ETF TR · US Sml CP Valu10.2%
  3. Dimensional ETF Trust · Internatnal Val8.3%
  4. Dimensional ETF Trust · US Mktwide Value8.0%
  5. Dimensional ETF Trust · US Targeted Vlu7.8%
  6. EA Series Trust · Brid Omn Sma ETF7.6%
  7. Dimensional ETF Trust · Emerging Mkts CO4.3%
  8. Dimensional ETF Trust · US Equi Mark ETF4.2%
  9. American Centy ETF TR · Intl Smcp Vlu3.4%
  10. Dimensional ETF Trust · Intl Small Cap V2.8%

Together, the ten largest are 73.7% of reported value.

The 50 largest positions and quarterly changesQuarter ended 30 June 2026 · filed 14 July 2026

Common questions

How many clients does Keb Asset Management have?

Keb Asset Management has 696 clients and manages $1.27 billion for them, as of January 2026. They include 344 high-net-worth individuals, 318 individual clients, and 21 pension and profit-sharing plans.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 29 January 2026

What services does Keb Asset Management offer?

Keb Asset Management provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, selecting other managers, business succession planning, education planning, estate planning, insurance, and tax planning.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4

How much does Keb Asset Management charge?

Keb Asset Management charges 0.20%–0.90% a year for its Investment Management Services. Each asset band is charged at its own rate. The fee is billed in advance and is negotiable.

Source: KEB FORM ADV PART 2A, filed 29 January 2026

Which custodians does Keb Asset Management use?

Keb Asset Management’s separately managed account assets are held at Charles Schwab & Co., Inc. (San Francisco, CA), with $876M and National Financial Services LLC (Boston, MA), with $380M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 29 January 2026

How many financial advisors does Keb Asset Management have?

Keb Asset Management has 13 investment adviser representatives registered with state securities authorities, out of 17 employees, and 13 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Keb Asset Management invest in?

At the end of its last fiscal year, Keb Asset Management’s separately managed accounts held 76% registered funds (mutual funds, ETFs, BDCs), 12% cash and equivalents, 5% U.S. government and agency bonds, 4% exchange-traded equities, 3% state and local bonds, 1% pooled vehicles (private funds and similar) and 1% other. The 1% other category is described as: Annuities With Mutual Fund Investments.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Keb Asset Management?

Keb Asset Management’s direct owners are Steven Dumstorff, Jonathan Carter and Justin Mason, each holding 10% or less.

Source: Form ADV Part 1A, Schedules A and B, filed 29 January 2026

How does Keb Asset Management get paid?

Keb Asset Management is paid through a percentage of assets under management and hourly charges. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

Is Keb Asset Management registered with the SEC?

Yes, Keb Asset Management has been registered with the SEC as an investment adviser since 7 April 2004. Its CRD number is 117935 and its SEC file number is 801-62965.

Source: Form ADV Part 1A, Item 1, filed 29 January 2026; IAPD firm record

How do I contact Keb Asset Management?

Keb Asset Management’s main office is at 3200 Robbins Road, Suite 200a, Springfield, IL 62704. Its phone number is 217-789-0960. Its website is kebcpa.com.

Source: Form ADV Part 1A, Item 1.F, filed 29 January 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 29 January 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. KEB FORM ADV PART 2A, submitted 29 January 2026.
  3. IAPD firm record, CRD 117935.
  4. SEC registered adviser data, annual Form ADV amendments filed 16 March 2021 to 29 January 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  6. Form 13F-HR, filed 14 July 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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