Intelligent Financial Strategies provides financial planning, portfolio management for individuals and small businesses, estate planning, insurance, and tax planning. Financial planning was provided to 51–100 clients last fiscal year.
Intelligent Financial Strategies reports 105 clients. They include 72 high-net-worth individuals and 33 individual clients. Of its assets, 100.0% ($242M across 326 accounts) are managed with discretion.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 31% | 7% |
| High-net-worth individuals | 69% | 91% |
| Charitable organizations | Fewer than 5 | 1% |
Client shares use reported counts. Client types without a reported count are excluded from that total.
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 33 | $18.1M | 7.5% | $550K |
| High-net-worth individuals | 72 | $221M | 91.3% | $3.07M |
| Charitable organizations | Fewer than 5 | $2.84M | 1.2% | — |
| Total | 105 | $242M | 100% | — |
- Clients
- 33
- Regulatory AUM
- $18.1M
- AUM share
- 7.5%
- Avg. per client
- $550K
- Clients
- 72
- Regulatory AUM
- $221M
- AUM share
- 91.3%
- Avg. per client
- $3.07M
- Clients
- Fewer than 5
- Regulatory AUM
- $2.84M
- AUM share
- 1.2%
- Avg. per client
- —
Total
- Clients
- 105
- Regulatory AUM
- $242M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 51–100
Intelligent Financial Strategies charges 0.50%–1.00% a year for its Investment Advisory Services. Each asset band is charged at its own rate. The fee is billed in advance and is negotiable.
| Asset band | Annual rate |
|---|---|
| $0–$2M | 1.00% |
| $2M and above | 0.50% |
Fee details and sources
Jason Good owns 75% or more of Intelligent Financial Strategies. The leadership team of Intelligent Financial Strategies includes Chief Compliance Officer Jason Good. It has 2 employees, 1 of them in advisory roles.
Leadership
Jason GoodManaging Member and Chief Compliance Officer
Investment adviser representatives
1 representatives listed in the SEC register as of 9 October 2026.
Staff
- 2 employees
- 1 in advisory functions
- 1 state-registered rep
- Owns 75% or more of Intelligent Financial Strategies, LLC
Jason Good
Control person · since May 2010
Intelligent Financial Strategies’ regulatory assets grew 1.6× from $150M (January 2021) to $242M (January 2026); clients rose from 94 to 105 and employees were 2 in both filings.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | Employees | Offices |
|---|---|---|---|---|
| January 2026 | $242M | 105 | 2 | 1 |
| February 2025 | $219M | 104 | 2 | 1 |
| February 2024 | $182M | 102 | 2 | 1 |
| February 2023 | $160M | 80 | 2 | 1 |
| January 2022 | $176M | 93 | 2 | 1 |
| January 2021 | $150M | 94 | 2 | 1 |
Besides its headquarters, Intelligent Financial Strategies has 0 offices, with 1 listed address in Minnesota.
Minnesota · 1 listed address
- 34 Water Street, Suite 8, ExcelsiorHQ
Contact and registration details
- Legal name
- Intelligent Financial Strategies, LLC
- Headquarters
- 34 Water Street, Suite 8, Excelsior, MN 55331
- Website
- excelsiorinvestors.com
- Phone
- 952-941-2795
- SEC file
- 801-57626
- Structure
- Minnesota LLC
- Fiscal year end
- December
Intelligent Financial Strategies uses Fidelity ($140M, 58%) and Charles Schwab ($102M, 42%) as custodians for its separately managed accounts. Intelligent Financial Strategies has custody of $12.2M in client assets for 18 clients.
- Charles SchwabCharles Schwab & Co., Inc. · West Lake, TX · $102M42%
- FidelityNational Financial Services LLC · Boston, MA · $140M58%
At year end, Intelligent Financial Strategies’ separately managed accounts were mostly in funds (59%) and stocks (35%). Its reported 13F holdings for the quarter ended 30 June 2026 total $208M across 60 positions; the largest are Berkshire Hathaway Inc. Del (29.0%), Vanguard Index Fds (13.3%) and Vanguard Intl Equity Index F (11.8%).
What the accounts hold
- Stocks35%
- Funds59%
- Bonds3%
- Cash3%
Reported 13F holdings
- $208M
- Reported 13F value
- 60
- Positions
- 81.9%
- In the 10 largest
- +8.3%
- Value vs. prior quarter
- Berkshire Hathaway Inc. Del · Com - Class B29.0%
- Vanguard Index Fds13.3%
- Vanguard Intl Equity Index F11.8%
- Vanguard Index Fds7.6%
- Vanguard Star Fds5.7%
- Vanguard BD Index Fds4.4%
- American Centy ETF TR3.1%
- Berkshire Hathaway Inc. Del · Com - Class A2.5%
- iShares TR2.3%
- Vanguard Specialized Funds2.2%
Together, the ten largest are 81.9% of reported value.
How many clients does Intelligent Financial Strategies have?
Intelligent Financial Strategies has 105 clients and manages $242 million for them, as of January 2026. They include 72 high-net-worth individuals and 33 individual clients.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 23 January 2026
What services does Intelligent Financial Strategies offer?
Intelligent Financial Strategies provides financial planning, portfolio management for individuals and small businesses, estate planning, insurance, and tax planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does Intelligent Financial Strategies charge?
Intelligent Financial Strategies charges 0.50%–1.00% a year for its Investment Advisory Services. Each asset band is charged at its own rate. The fee is billed in advance and is negotiable.
Which custodians does Intelligent Financial Strategies use?
Intelligent Financial Strategies’ separately managed account assets are held at National Financial Services LLC (Boston, MA), with $140M and Charles Schwab & Co., Inc. (West Lake, TX), with $102M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 23 January 2026
How many financial advisors does Intelligent Financial Strategies have?
Intelligent Financial Strategies has 1 investment adviser representative registered with state securities authorities, out of 2 employees, and 1 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Intelligent Financial Strategies invest in?
At the end of its last fiscal year, Intelligent Financial Strategies’ separately managed accounts held 59% registered funds (mutual funds, ETFs, BDCs), 35% exchange-traded equities, 3% U.S. government and agency bonds and 3% cash and equivalents.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Intelligent Financial Strategies?
Intelligent Financial Strategies’ direct owner is Jason Good (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 23 January 2026
How does Intelligent Financial Strategies get paid?
Intelligent Financial Strategies is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
Is Intelligent Financial Strategies registered with the SEC?
Yes, Intelligent Financial Strategies has been registered with the SEC as an investment adviser since 31 May 2000. Its CRD number is 108048 and its SEC file number is 801-57626.
Source: Form ADV Part 1A, Item 1, filed 23 January 2026; IAPD firm record
How do I contact Intelligent Financial Strategies?
Intelligent Financial Strategies’ main office is at 34 Water Street, Suite 8, Excelsior, MN 55331. Its phone number is 952-941-2795. Its website is excelsiorinvestors.com.