Hedeker Wealth provides portfolio management for individuals and small businesses, portfolio management for pooled vehicles, estate planning, financial planning, insurance, and tax planning.
Hedeker Wealth reports 264 clients. They include 109 high-net-worth individuals, 90 individual clients and 59 pooled investment vehicles. Of its assets, 100.0% ($595M across 768 accounts) are managed with discretion.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 34% | 7% |
| High-net-worth individuals | 41% | 90% |
| Pooled investment vehicles | 22% | 3% |
| Charitable organizations | 2% | <1% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 90 | $43.5M | 7.3% | $484K |
| High-net-worth individuals | 109 | $535M | 90.0% | $4.91M |
| Pooled investment vehicles | 59 | $15.5M | 2.6% | $263K |
| Charitable organizations | 6 | $692K | 0.1% | $115K |
| Total | 264 | $595M | 100% | $2.25M |
- Clients
- 90
- Regulatory AUM
- $43.5M
- AUM share
- 7.3%
- Avg. per client
- $484K
- Clients
- 109
- Regulatory AUM
- $535M
- AUM share
- 90.0%
- Avg. per client
- $4.91M
- Clients
- 59
- Regulatory AUM
- $15.5M
- AUM share
- 2.6%
- Avg. per client
- $263K
- Clients
- 6
- Regulatory AUM
- $692K
- AUM share
- 0.1%
- Avg. per client
- $115K
Total
- Clients
- 264
- Regulatory AUM
- $595M
- AUM share
- 100%
- Avg. per client
- $2.25M
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
Hedeker Wealth charges 0.80%–1.65% a year for its Portfolio management services. The fee is billed in advance and is negotiable.
Fee details and sources
Bluespring Wealth Partners, LLC owns 75% or more of Hedeker Wealth and is in turn owned by Kestra Financial, Inc. (75% or more). The leadership team of Hedeker Wealth includes President Robert Norwood and Chief Financial Officer Joel Bennett. It has 6 employees, 2 of them in advisory roles.
Leadership
- Robert NorwoodVice President and Secretary
- Joel BennettChief Financial Officer
- Dean HedekerFounder, Managing Director, and CCO
- Lori MarkhamAssistant Secretary
- Yin YinController and Assistant Secretary
Investment adviser representatives
2 representatives listed in the SEC register as of 9 October 2026.
Staff
- 6 employees
- 2 in advisory functions
- 2 state-registered reps
- Owns 75% or more of Hedeker Wealth LLC
Bluespring Wealth Partners, LLC
Control person · since July 2021
- Owns 75% or more of Bluespring Wealth Partners, LLC
Kestra Financial, Inc.
Control person · since December 2020
- Owns 75% or more of Kestra Financial, Inc.
Kestra Advisor Services Holdings C, Inc.
Control person · since October 2014
- Owns 75% or more of Kestra Advisor Services Holdings C, Inc.
Kestra Advisor Services Holdings B, Inc.
Control person · since October 2014
- Owns 75% or more of Kestra Advisor Services Holdings B, Inc.
Kestra Advisor Services Holdings A, Inc.
Control person · since October 2014
- Owns 75% or more of Kestra Advisor Services Holdings A, Inc.
Kingfisher Holding B, Inc.
Control person · since June 2019
- Owns 75% or more of Kingfisher Holding B, Inc.
Kingfisher Holding A, Inc.
Control person · since June 2019
- Owns 75% or more of Kingfisher Holding A, Inc.
Kingfisher Topco Holdings, LP
Control person · since February 2025
- Owns 25% to 50% of Kingfisher Topco Holdings, LP
Ohcp VI Enzo Aggregator, L.P.
Control person · since February 2025
- Owns 25% to 50% of Kingfisher Topco Holdings, LP
T-IX Kraken Co-Invest, LP
Control person · since February 2025
Kingfisher Topco Holdings GP, LLC
General partner · Control person · since February 2025
Hedeker Wealth’s regulatory assets grew 1.8× from $323M (April 2021) to $595M (August 2026); clients rose from 179 to 264 and employees were 6 in both filings.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | Employees | Offices |
|---|---|---|---|---|
| August 2026 | $595M | 264 | 6 | 2 |
| June 2025 | $470M | 246 | 8 | 2 |
| April 2024 | $367M | 237 | 8 | 2 |
| May 2023 | $318M | 212 | 7 | 2 |
| June 2022 | $389M | 187 | 6 | 2 |
| April 2021 | $323M | 179 | 6 | 1 |
Besides its headquarters, Hedeker Wealth has 1 office (1 private residence, listed without an address), with 1 listed address in Illinois.
Illinois · 1 listed address
- One Overlook Point, Suite 610, LincolnshireHQ
Contact and registration details
- Legal name
- Hedeker Wealth LLC
- Headquarters
- One Overlook Point, Suite 610, Lincolnshire, IL 60069
- Website
- hedekerwealth.com
- Phone
- 847-913-5594
- @hedeker-wealth
- SEC file
- 801-61654
- Founded
- 2002
- Structure
- Illinois LLC
- Fiscal year end
- December
Hedeker Wealth uses Charles Schwab ($546M) as custodian for its separately managed accounts. Hedeker Wealth does not have custody of client assets.
- Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $546M100%
At year end, Hedeker Wealth’s separately managed accounts were mostly in stocks (74%) and funds (20%). Its reported 13F holdings for the quarter ended 30 June 2026 total $524M across 92 positions; the largest are Broadcom Inc. (5.3%), Microsoft Corp. (3.9%) and Palantir Technologies Inc. (3.8%).
What the accounts hold
- Stocks74%
- Exchange-traded equities71%
- Non-exchange-traded equities3%
- Funds20%
- Cash6%
Reported 13F holdings
- $524M
- Reported 13F value
- 92
- Positions
- 37.0%
- In the 10 largest
- +10.6%
- Value vs. prior quarter
- Broadcom Inc.5.3%
- Microsoft Corp.3.9%
- Palantir Technologies Inc. · CL A3.8%
- Coherent Corp.3.8%
- Nvidia Corporation3.6%
- ASML Hldg NV · N Y Registry Shs3.4%
- Apple Inc.3.4%
- Alphabet Inc. · Cap Stk CL A3.4%
- Amazon Com Inc.3.3%
- Alphabet Inc. · Cap Stk CL C3.2%
Together, the ten largest are 37.0% of reported value.
How many clients does Hedeker Wealth have?
Hedeker Wealth has 264 clients and manages $595 million for them, as of August 2026. They include 109 high-net-worth individuals, 90 individual clients and 59 pooled investment vehicles.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 20 August 2026
What services does Hedeker Wealth offer?
Hedeker Wealth provides portfolio management for individuals and small businesses, portfolio management for pooled vehicles, estate planning, financial planning, insurance, and tax planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does Hedeker Wealth charge?
Hedeker Wealth charges 0.80%–1.65% a year for its Portfolio management services. The fee is billed in advance and is negotiable.
Source: HEDEKER WEALTH LLC DISCLOSURE BROCHURE, filed 16 March 2026
Which custodians does Hedeker Wealth use?
Hedeker Wealth’s separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $546M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 20 August 2026
How many financial advisors does Hedeker Wealth have?
Hedeker Wealth has 2 investment adviser representatives registered with state securities authorities, out of 6 employees, and 2 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Hedeker Wealth invest in?
At the end of its last fiscal year, Hedeker Wealth’s separately managed accounts held 71% exchange-traded equities, 20% registered funds (mutual funds, ETFs, BDCs), 6% cash and equivalents and 3% non-exchange-traded equities.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Hedeker Wealth?
Hedeker Wealth is owned through a chain of holding companies by Ohcp VI Enzo Aggregator, L.P. and T-IX Kraken Co-Invest, LP. Its direct owner is Bluespring Wealth Partners, LLC (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 20 August 2026
How does Hedeker Wealth get paid?
Hedeker Wealth is paid through a percentage of assets under management. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
Is Hedeker Wealth registered with the SEC?
Yes, Hedeker Wealth has been registered with the SEC as an investment adviser since 10 December 2002. Its CRD number is 124341 and its SEC file number is 801-61654.
Source: Form ADV Part 1A, Item 1, filed 20 August 2026; IAPD firm record
How do I contact Hedeker Wealth?
Hedeker Wealth’s main office is at One Overlook Point, Suite 610, Lincolnshire, IL 60069. Its phone number is 847-913-5594. Its website is hedekerwealth.com.