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GSV Equity Holdings

Private funds

Knoxville, TNCRD 322865Updated

GSV Equity Holdings is an investment adviser based in Knoxville, TN, registered with the SEC since 2022. It provides investment management. Its clients include pooled investment vehicles. Its regulatory assets under management total $4.58 billion, as filed on 15 September 2026.

14
Clients
Not reported
AUM per individual client
21
Advisory staff
1
Offices

From Form ADV filed 15 September 2026SEC record

Services and clients

GSV Equity Holdings provides portfolio management for pooled vehicles. The firm advises 14 private funds.

GSV Equity Holdings reports 14 pooled investment vehicles. These counts refer to investment vehicles, rather than the individual investors in them. Of its assets, 26.6% ($1.22B across 14 accounts) are managed with discretion; $3.36B across 2 accounts are not.

Clients and assets by client type
Clients14 clients
Assets$4.58B
Client typeClientsAssets
Pooled investment vehicles100%100%
Client breakdown and activity details
Pooled investment vehicles
Clients
14
Regulatory AUM
$4.58B
AUM share
100.0%
Avg. per client
$327M

Total

Clients
14
Regulatory AUM
$4.58B
AUM share
100%
Avg. per client
$327M
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
14

Fees and minimums

GSV Equity Holdings is paid through other compensation; its fees and minimums are set out in its brochures on the SEC website.

Ownership and people

Lisa Stinnett owns 25% to 50% of GSV Equity Holdings. Ross Croley is CEO; the leadership team includes Chief Compliance Officer Clinton Ward. It has 44 employees, 21 of them in advisory roles.

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Staff

  • 44 employees
  • 21 in advisory functions
Who owns the firm
GSV Equity Holdings, LLC· the adviser
  • Lisa Stinnett

    Control person · since March 2015

    Owns 25% to 50% of GSV Equity Holdings, LLC
  • William Nix

    Control person · since March 2015

    Owns 25% to 50% of GSV Equity Holdings, LLC
  • Croley Investments, LLC

    Control person · since March 2015

    Owns 25% to 50% of GSV Equity Holdings, LLC
    • Ross Croley

      Control person · since March 2015

      Owns 75% or more of Croley Investments, LLC

Growth and acquisitions

GSV Equity Holdings’ regulatory assets grew 4.8× from $963M (April 2023) to $4.58B (September 2026); clients rose from 5 to 14 and employees from 39 to 44.

By annual filing
Measure
Figures from each annual filing
FiledRegulatory AUMClientsStaffEmployeesOffices
Sep 2026September 2026$4.58B14441
May 2025May 2025$5.84B15331
Jun 2024June 2024$5.33B15341
Apr 2023April 2023$963M5391

Offices and registration details

Besides its headquarters, GSV Equity Holdings has 0 offices, with 1 listed address in 1 state.

Listed office addresses in Tennessee
Knoxville

Tennessee · 1 listed address

  • 2035 Lakeside Centre Way, Suite 200, KnoxvilleHQ

Other business names

GSV Equity Holdings has reported 1 other business name to the SEC.

  • Greater Sum Ventures

Contact and registration details

Legal name
GSV Equity Holdings, LLC
Headquarters
2035 Lakeside Centre Way, Suite 200, Knoxville, TN 37922
SEC file
801-126507
Structure
Tennessee LLC
Fiscal year end
December

Custodians

GSV Equity Holdings has custody of $1.11B for 12 clients.

Common questions

How many clients does GSV Equity Holdings have?

GSV Equity Holdings has 14 clients and manages $4.58 billion for them, as of September 2026. They include 14 pooled investment vehicles.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 15 September 2026

What services does GSV Equity Holdings offer?

GSV Equity Holdings provides portfolio management for pooled vehicles.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

How many financial advisors does GSV Equity Holdings have?

GSV Equity Holdings has 0 investment adviser representatives registered with state securities authorities, out of 44 employees, and 21 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

Who owns GSV Equity Holdings?

GSV Equity Holdings is owned through a holding company by Ross Croley. Its direct owners are Lisa Stinnett, William Nix and Croley Investments, LLC, each holding 50% or less.

Source: Form ADV Part 1A, Schedules A and B, filed 15 September 2026

How does GSV Equity Holdings get paid?

GSV Equity Holdings is paid through other compensation. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact GSV Equity Holdings?

GSV Equity Holdings’ main office is at 2035 Lakeside Centre Way, Suite 200, Knoxville, TN 37922. Its phone number is 888-534-4891. Its website is greatersumventures.com.

Source: Form ADV Part 1A, Item 1.F, filed 15 September 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 15 September 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. IAPD firm record, CRD 322865.
  3. SEC registered adviser data, annual Form ADV amendments filed 12 April 2023 to 15 September 2026. Items 1.F and 5.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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