Griffin Black provides financial planning, portfolio management for individuals and small businesses, pension consulting, education planning, estate planning, insurance, and tax planning. Financial planning was provided to 101–250 clients last fiscal year.
Griffin Black reports 171 clients. They include 94 high-net-worth individuals and 77 individual clients. Of its assets, 100.0% ($356M across 698 accounts) are managed with discretion. Of its clients, 1% are outside the U.S. It advised 1 client without assets under management last fiscal year.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 45% | 10% |
| High-net-worth individuals | 55% | 88% |
| Pension and profit-sharing plans | Fewer than 5 | <1% |
| Charitable organizations | Fewer than 5 | 1% |
| Other | Fewer than 5 | <1% |
Client shares use reported counts. Client types without a reported count are excluded from that total.
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 77 | $35.4M | 10.0% | $460K |
| High-net-worth individuals | 94 | $313M | 87.9% | $3.33M |
| Pension and profit-sharing plans | Fewer than 5 | $3.46M | 1.0% | — |
| Charitable organizations | Fewer than 5 | $3.88M | 1.1% | — |
| Other | Fewer than 5 | $68.3K | 0.0% | — |
| Total | 171 | $356M | 100% | — |
- Clients
- 77
- Regulatory AUM
- $35.4M
- AUM share
- 10.0%
- Avg. per client
- $460K
- Clients
- 94
- Regulatory AUM
- $313M
- AUM share
- 87.9%
- Avg. per client
- $3.33M
- Clients
- Fewer than 5
- Regulatory AUM
- $3.46M
- AUM share
- 1.0%
- Avg. per client
- —
- Clients
- Fewer than 5
- Regulatory AUM
- $3.88M
- AUM share
- 1.1%
- Avg. per client
- —
- Clients
- Fewer than 5
- Regulatory AUM
- $68.3K
- AUM share
- 0.0%
- Avg. per client
- —
Total
- Clients
- 171
- Regulatory AUM
- $356M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 1%
- Clients advised without assets under management last fiscal year
- 1
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 101–250
Griffin Black charges 0.40%–1.00% a year for its Holistic Wealth Management. Each asset band is charged at its own rate. The fee is negotiable. The brochure also prices 7 other services, listed under fee details.
| Asset band | Annual rate |
|---|---|
| $0–$1M | 1.00% |
| $1M–$3M | 0.80% |
| $3M–$6M | 0.60% |
| $6M and above | 0.40% |
Fee details and sources
Other fees
- Estate administration
- Estate administration fees range from $2,500 to $5,000, depending on the complexity of the estate.
- Hourly project fees
- Ad hoc financial planning projects are billed at $350 an hour for principals, $200 for financial planners and $95 for support staff.
- International holistic wealth management
- Holistic Wealth Management for international and cross-border clients is 1.50% of the first $500,000, 1.25% of the next $1,500,000, 1.00% of the next $3,000,000 and 0.80% of the remainder.
- International investment management
- International Investment Management is priced at 1.25% of the first $500,000, 1.10% of the next $1,000,000, 0.90% of the next $2,000,000 and 0.70% of the remainder.
- Pathfinder program
- Pathfinder requires an initial project fee of $2,500, then 1.25% of assets under management until the age-based Holistic Wealth Management minimum is reached.
- Reduced minimum asset fee
- Clients below the $500,000 minimum asset level may be charged 1.25% of the first $500,000 under management.
- Standalone investment management
- Standalone Investment Management is priced at 1.00% of the first $1,000,000, 0.60% of the next $2,000,000 and 0.35% of the remaining assets.
Griffin Black Holdings, Inc. owns 75% or more of Griffin Black and is in turn owned by Coleman Beule Family Revocable Trust (75% or more). The leadership team of Griffin Black includes President Jane Beule and Chief Compliance Officer Manju George. It has 9 employees, 5 of them in advisory roles.
Staff
- 9 employees
- 5 in advisory functions
- 5 state-registered reps
- Owns 75% or more of Griffin Black, LLC
Griffin Black Holdings, Inc.
Control person · since June 2024
- Owns 75% or more of Griffin Black Holdings, Inc.
Coleman Beule Family Revocable Trust
Control person · since June 2024
Jane Beule
Trustee · Control person · since March 1997
Robert Coleman
Trustee · Control person · since March 1997
- Owns 10% to 25% of Griffin Black, LLC
George Thomas Family Revocable Trust
since September 2026
Manju George
Trustee · Control person · since February 2020
Arun Thomas
Trustee · Control person · since February 2020
- Owns 5% to 10% of Griffin Black, LLC
The Joya Trust
since September 2026
Terrence Palazzolo
Trustee · Control person · since November 2022
Puntis Palazzolo
Trustee · Control person · since November 2022
Griffin Black’s regulatory assets grew 2.4× from $148M (March 2021) to $356M (September 2026); clients rose from 144 to 171 and employees from 6 to 9.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Sep 2026September 2026 | $356M | 171 | 9 | 3 |
| Mar 2025March 2025 | $271M | 168 | 9 | 3 |
| Mar 2024March 2024 | $220M | 164 | 8 | 3 |
| Mar 2023March 2023 | $187M | 167 | 7 | 2 |
| Apr 2022April 2022 | $189M | 151 | 7 | 3 |
| Mar 2021March 2021 | $148M | 144 | 6 | 2 |
Besides its headquarters, Griffin Black has 2 offices (2 private residences, listed without an address), with 1 listed address in 1 state.
California · 1 listed address
- 702 Marshall Street, Suite 411, Redwood CityHQ
Contact and registration details
- Legal name
- Griffin Black, LLC
- Headquarters
- 702 Marshall Street, Suite 411, Redwood City, CA 94063
- Website
- griffinblack.com
- Phone
- 650-368-5785
- @griffin-black
- SEC file
- 801-117753
- Founded
- 2005
- Structure
- California LLC
- Fiscal year end
- December
Griffin Black’s named custodians for separately managed accounts are Altruist ($241M, 68%) and Pershing ($114M, 32%). Griffin Black does not have custody of client assets.
- PershingPershing LLC · Jersey City, NJ · $114M32%
- AltruistAltruist Financial LLC · Culver City, CA · $241M68%
At year end, Griffin Black’s separately managed accounts were mostly in funds (85%).
What the accounts hold
- Stocks7%
- Funds85%
- Bonds4%
- Cash3%
- Other1%
- Limited partnership, reit, private stock1%
How many clients does Griffin Black have?
Griffin Black has 171 clients and manages $356 million for them, as of September 2026. They include 94 high-net-worth individuals and 77 individual clients.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 29 September 2026
What services does Griffin Black offer?
Griffin Black provides financial planning, portfolio management for individuals and small businesses, pension consulting, education planning, estate planning, insurance, and tax planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does Griffin Black charge?
Griffin Black charges 0.40%–1.00% a year for its Holistic Wealth Management. Each asset band is charged at its own rate. The fee is negotiable.
Source: ADV 2A, filed 25 March 2026
Which custodians does Griffin Black use?
Griffin Black’s separately managed account assets are held at Altruist Financial LLC (Culver City, CA), with $241M and Pershing LLC (Jersey City, NJ), with $114M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 29 September 2026
How many financial advisors does Griffin Black have?
Griffin Black has 5 investment adviser representatives registered with state securities authorities, out of 9 employees, and 5 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Griffin Black invest in?
At the end of its last fiscal year, Griffin Black’s separately managed accounts held 85% registered funds (mutual funds, ETFs, BDCs), 7% exchange-traded equities, 4% U.S. government and agency bonds, 3% cash and equivalents and 1% other. The 1% other category is described as: Limited Partnership, Reit, Private Stock.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Griffin Black?
Griffin Black’s direct owners are Griffin Black Holdings, Inc. (75% or more), George Thomas Family Revocable Trust (10% to 25%) and the Joya Trust (5% to 10%).
Source: Form ADV Part 1A, Schedules A and B, filed 29 September 2026
How does Griffin Black get paid?
Griffin Black is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Griffin Black?
Griffin Black’s main office is at 702 Marshall Street, Suite 411, Redwood City, CA 94063. Its phone number is 650-368-5785. Its website is griffinblack.com.
