Flourish Wealth Management provides financial planning, portfolio management for individuals and small businesses, pension consulting, business succession planning, education planning, estate planning, insurance, philanthropic planning, and tax planning. Financial planning was provided to 1–10 clients last fiscal year.
Flourish Wealth Management reports 157 clients. They include 148 high-net-worth individuals and 9 individual clients. Of its assets, 94.2% ($429M across 887 accounts) are managed with discretion; $26.5M across 13 accounts are not. It advised 4 clients without assets under management last fiscal year.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 6% | <1% |
| High-net-worth individuals | 94% | 99% |
| Pension and profit-sharing plans | Fewer than 5 | <1% |
Client shares use reported counts. Client types without a reported count are excluded from that total.
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 9 | $4.5M | 1.0% | $500K |
| High-net-worth individuals | 148 | $449M | 98.6% | $3.03M |
| Pension and profit-sharing plans | Fewer than 5 | $2M | 0.4% | — |
| Total | 157 | $455M | 100% | — |
- Clients
- 9
- Regulatory AUM
- $4.5M
- AUM share
- 1.0%
- Avg. per client
- $500K
- Clients
- 148
- Regulatory AUM
- $449M
- AUM share
- 98.6%
- Avg. per client
- $3.03M
- Clients
- Fewer than 5
- Regulatory AUM
- $2M
- AUM share
- 0.4%
- Avg. per client
- —
Total
- Clients
- 157
- Regulatory AUM
- $455M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 4
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 1–10
Flourish Wealth Management charges 0.40%–1.00% a year for its Wealth Management Services. The fee is billed in advance. The brochure also prices one other service, listed under fee details.
Fee details and sources
Other fees
- Financial Planning Services
- Fixed fees generally $7,500 to $30,000, or hourly fees of $150 to $400; for hourly work, 50% of the estimate may be due at signing.
Kathleen Longo owns 75% or more of Flourish Wealth Management. The leadership team of Flourish Wealth Management includes President Kathleen Longo. It has 7 employees, 5 of them in advisory roles.
Staff
- 7 employees
- 5 in advisory functions
- 5 state-registered reps
- Owns 75% or more of Flourish Wealth Management Inc.
Kathleen Longo
Control person · since January 2014
- Owns 5% to 10% of Flourish Wealth Management Inc.
Joseph Fenwick
since January 2025
Flourish Wealth Management’s regulatory assets grew 2.6× from $177M (March 2021) to $455M (May 2026); clients rose from 95 to 157 and employees from 6 to 7.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| May 2026May 2026 | $455M | 157 | 7 | 1 |
| Apr 2025April 2025 | $383M | 149 | 8 | 2 |
| Jun 2024June 2024 | $328M | 140 | 7 | 1 |
| Jul 2023July 2023 | $259M | 145 | 7 | 1 |
| May 2022May 2022 | $227M | 120 | 7 | 1 |
| Mar 2021March 2021 | $177M | 95 | 6 | 1 |
Besides its headquarters, Flourish Wealth Management has 0 offices, with 1 listed address in 1 state.
Minnesota · 1 listed address
- 3300 Edinborough Way, Suite 420, EdinaHQ
Contact and registration details
- Legal name
- Flourish Wealth Management Inc.
- Headquarters
- 3300 Edinborough Way, Suite 420, Edina, MN 55435
- Website
- flourishwealthmanagement.com
- Phone
- 952-392-4474
- @flourishwealthmanagement
- SEC file
- 801-113325
- Founded
- 2014
- Structure
- Minnesota corporation
- Fiscal year end
- December
Flourish Wealth Management’s named custodian for separately managed accounts is Charles Schwab ($455M). Flourish Wealth Management does not have custody of client assets.
- Charles SchwabCharles Schwab & Co., Inc. · San Francisco, CA · $455M100%
At year end, Flourish Wealth Management’s separately managed accounts were mostly in stocks (52%) and funds (32%).
What the accounts hold
- Stocks52%
- Funds32%
- Registered funds29%
- Pooled vehicles3%
- Bonds2%
- State and local bonds1%
- Investment grade corporate bonds1%
- Cash13%
- Other1%
- Variable annuities1%
How many clients does Flourish Wealth Management have?
Flourish Wealth Management has 157 clients and manages $455 million for them, as of May 2026. They include 148 high-net-worth individuals and 9 individual clients.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 6 May 2026
What services does Flourish Wealth Management offer?
Flourish Wealth Management provides financial planning, portfolio management for individuals and small businesses, pension consulting, business succession planning, education planning, estate planning, insurance, philanthropic planning, and tax planning.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4
How much does Flourish Wealth Management charge?
Flourish Wealth Management charges 0.40%–1.00% a year for its Wealth Management Services. The fee is billed in advance.
Source: FLOURISH WEALTH MANAGEMENT INC. ADV PART 2, filed 9 March 2026
Which custodians does Flourish Wealth Management use?
Flourish Wealth Management’s separately managed account assets are held at Charles Schwab & Co., Inc. (San Francisco, CA), with $455M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 6 May 2026
How many financial advisors does Flourish Wealth Management have?
Flourish Wealth Management has 5 investment adviser representatives registered with state securities authorities, out of 7 employees, and 5 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Flourish Wealth Management invest in?
At the end of its last fiscal year, Flourish Wealth Management’s separately managed accounts held 52% exchange-traded equities, 29% registered funds (mutual funds, ETFs, BDCs), 13% cash and equivalents, 3% pooled vehicles (private funds and similar), 1% state and local bonds, 1% investment grade corporate bonds and 1% other. The 1% other category is described as: Variable Annuities.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Flourish Wealth Management?
Flourish Wealth Management’s direct owners are Kathleen Longo (75% or more) and Joseph Fenwick (5% to 10%).
Source: Form ADV Part 1A, Schedules A and B, filed 6 May 2026
How does Flourish Wealth Management get paid?
Flourish Wealth Management is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Flourish Wealth Management?
Flourish Wealth Management’s main office is at 3300 Edinborough Way, Suite 420, Edina, MN 55435. Its phone number is 952-392-4474. Its website is flourishwealthmanagement.com.
