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Cranbrook Wealth Management

Wealth managementRIA

Bloomfield Hills, MICRD 132058Updated

Cranbrook Wealth Management is an investment adviser based in Bloomfield Hills, MI, registered with the SEC since 2006. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients, and pension and profit-sharing plans. Its regulatory assets under management total $907 million, as filed on 23 March 2026.

253
Clients
$3.55M
AUM per individual client
5
Advisory staff
3
Offices
0.10–0.95%
Annual fee

From Form ADV filed 23 March 2026SEC record

Services and clients

Cranbrook Wealth Management provides financial planning, portfolio management for individuals and small businesses, pension consulting, selecting other managers, education planning, estate planning, insurance, and tax planning. Financial planning was provided to 251–500 clients last fiscal year.

Cranbrook Wealth Management reports 253 clients. They include 127 high-net-worth individuals and 126 individual clients. Of its assets, 100.0% ($907M across 1,015 accounts) are managed with discretion. It advised 1 client without assets under management last fiscal year.

Clients and assets by client type
Clients253 clients reported
Assets$907M
Client typeClientsAssets
Individuals (other than HNW)50%29%
High-net-worth individuals50%70%
Pension and profit-sharing plansFewer than 5<1%

Client shares use reported counts. Client types without a reported count are excluded from that total.

Client breakdown and activity details
Individuals (other than HNW)
Clients
126
Regulatory AUM
$263M
AUM share
29.0%
Avg. per client
$2.09M
High-net-worth individuals
Clients
127
Regulatory AUM
$636M
AUM share
70.2%
Avg. per client
$5.01M
Pension and profit-sharing plans
Clients
Fewer than 5
Regulatory AUM
$7.59M
AUM share
0.8%
Avg. per client
—

Total

Clients
253
Regulatory AUM
$907M
AUM share
100%
Avg. per client
—
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
1
Private funds advised
0
Financial planning clients last fiscal year
251–500

Fees and minimums

Cranbrook Wealth Management charges 0.10%–0.95% a year for its Investment management fee. The fee is billed in advance and is negotiable. The brochure also prices one other service, listed under fee details.

Fee details and sources

Other fees

Stand-alone financial planning
Stand-alone financial planning is a fixed annual fee, typically $10,000 to $100,000, depending on the complexity and scope of the project; billed quarterly in advance.

Ownership and people

Mark Fitzgerald owns 50% to 75% of Cranbrook Wealth Management. Mark Fitzgerald is CEO; the leadership team includes President Logan Ross and Chief Compliance Officer Dominic DiGIACOMO. It has 6 employees, 5 of them in advisory roles.

Loading adviser profiles

Staff

  • 6 employees
  • 5 in advisory functions
  • 5 state-registered reps
Who owns the firm
Cranbrook Wealth Management, LLC· the adviser
  • Mark Fitzgerald

    Control person · since January 2023

    Owns 50% to 75% of Cranbrook Wealth Management, LLC
  • Logan Ross

    Control person · since January 2023

    Owns 50% to 75% of Cranbrook Wealth Management, LLC

Growth and acquisitions

Cranbrook Wealth Management’s regulatory assets grew from $854M (March 2021) to $907M (March 2026); clients rose from 232 to 253 and employees from 5 to 6.

By annual filing
Measure
Figures from each annual filing
FiledRegulatory AUMClientsStaffEmployeesOffices
Mar 2026March 2026$907M25363
Mar 2025March 2025$778M24263
Mar 2024March 2024$700M22163
Mar 2023March 2023$676M23073
Mar 2022March 2022$1B24951
Mar 2021March 2021$854M23251

Offices and registration details

Besides its headquarters, Cranbrook Wealth Management has 2 offices (2 private residences, listed without an address), with 1 listed address in 1 state.

Listed office addresses by state

Michigan · 1 listed address

  • 36330 Woodward Avenue, Suite 200, Bloomfield HillsHQ

Contact and registration details

Legal name
Cranbrook Wealth Management, LLC
Headquarters
36330 Woodward Avenue, Suite 200, Bloomfield Hills, MI 48304
SEC file
801-66180
Founded
2004
Structure
Michigan LLC
Fiscal year end
December

Custodians

Cranbrook Wealth Management’s named custodian for separately managed accounts is Fidelity ($859M). Cranbrook Wealth Management has custody of $83M for 30 clients.

Reported separately managed account assets by custodian
$859M
named custodians
  • FidelityNational Financial Services LLC · Boston, MA · $859M100%

Investments and reported holdings

At year end, Cranbrook Wealth Management’s separately managed accounts were mostly in funds (97%). Its reported 13F holdings for the quarter ended 30 June 2026 total $534M across 406 positions; the largest are iShares TR (11.6%), Vanguard BD Index Fds (10.5%) and iShares TR (7.2%).

What the accounts hold

Separately managed account assets by class, year end
  • Funds97%
  • Cash3%
Loading reported holdings

Common questions

How many clients does Cranbrook Wealth Management have?

Cranbrook Wealth Management has 253 clients and manages $907 million for them, as of March 2026. They include 127 high-net-worth individuals and 126 individual clients.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 23 March 2026

What services does Cranbrook Wealth Management offer?

Cranbrook Wealth Management provides financial planning, portfolio management for individuals and small businesses, pension consulting, selecting other managers, education planning, estate planning, insurance, and tax planning.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4

How much does Cranbrook Wealth Management charge?

Cranbrook Wealth Management charges 0.10%–0.95% a year for its Investment management fee. The fee is billed in advance and is negotiable.

Source: FIRM BROCHURE, filed 23 March 2026

Which custodians does Cranbrook Wealth Management use?

Cranbrook Wealth Management’s separately managed account assets are held at National Financial Services LLC (Boston, MA), with $859M. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 23 March 2026

How many financial advisors does Cranbrook Wealth Management have?

Cranbrook Wealth Management has 5 investment adviser representatives registered with state securities authorities, out of 6 employees, and 5 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Cranbrook Wealth Management invest in?

At the end of its last fiscal year, Cranbrook Wealth Management’s separately managed accounts held 97% registered funds (mutual funds, ETFs, BDCs) and 3% cash and equivalents.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Cranbrook Wealth Management?

Cranbrook Wealth Management’s direct owners are Mark Fitzgerald (50% to 75%) and Logan Ross (50% to 75%).

Source: Form ADV Part 1A, Schedules A and B, filed 23 March 2026

How does Cranbrook Wealth Management get paid?

Cranbrook Wealth Management is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Cranbrook Wealth Management?

Cranbrook Wealth Management’s main office is at 36330 Woodward Avenue, Suite 200, Bloomfield Hills, MI 48304. Its phone number is 248-362-0900. Its website is cranbrookwealth.com.

Source: Form ADV Part 1A, Item 1.F, filed 23 March 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 23 March 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. FIRM BROCHURE, submitted 23 March 2026.
  3. IAPD firm record, CRD 132058.
  4. SEC registered adviser data, annual Form ADV amendments filed 30 March 2021 to 23 March 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  6. Form 13F-HR, filed 6 August 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one. The logo is reproduced for identification from Cranbrook Wealth Management, LLC, website.

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