CogentBlue Wealth Advisors provides financial planning, portfolio management for individuals and small businesses, pension consulting, and selecting other managers. Financial planning was provided to 101–250 clients last fiscal year.
CogentBlue Wealth Advisors reports 118 clients. They include 68 individual clients, 44 high-net-worth individuals and 3 charitable organizations. Of its assets, 99.9% ($605M across 417 accounts) are managed with discretion; $725K across 1 account is not.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 58% | 6% |
| High-net-worth individuals | 37% | 73% |
| Charitable organizations | 3% | 22% |
| Corporations and other businesses | 3% | <1% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 68 | $33.5M | 5.5% | $492K |
| High-net-worth individuals | 44 | $440M | 72.6% | $10M |
| Charitable organizations | Fewer than 5 | $132M | 21.8% | $44M |
| Corporations and other businesses | Fewer than 5 | $513K | 0.1% | $171K |
| Total | 118 | $606M | 100% | — |
- Clients
- 68
- Regulatory AUM
- $33.5M
- AUM share
- 5.5%
- Avg. per client
- $492K
- Clients
- 44
- Regulatory AUM
- $440M
- AUM share
- 72.6%
- Avg. per client
- $10M
- Clients
- Fewer than 5
- Regulatory AUM
- $132M
- AUM share
- 21.8%
- Avg. per client
- $44M
- Clients
- Fewer than 5
- Regulatory AUM
- $513K
- AUM share
- 0.1%
- Avg. per client
- $171K
Total
- Clients
- 118
- Regulatory AUM
- $606M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
- Financial planning clients last fiscal year
- 101–250
CogentBlue Wealth Advisors charges 0.35%–1.00% a year for its Investment Management Services. Each asset band is charged at its own rate. The fee is billed in advance, is negotiable and has a $10,000 annual minimum. The brochure also prices one other service, listed under fee details.
| Asset band | Annual rate |
|---|---|
| $0–$1M | 1.00% |
| $1M–$5M | 0.85% |
| $5M–$10M | 0.60% |
| $10M and above | 0.35% |
Fee details and sources
Other fees
- Ongoing Financial Planning
- Annual fee ranging between $10,000 and $20,000, paid quarterly in advance; negotiable in certain cases.
Wesley Brown owns 75% or more of CogentBlue Wealth Advisors. The leadership team of CogentBlue Wealth Advisors includes President Wesley Brown. It has 5 employees, 4 of them in advisory roles.
Staff
- 5 employees
- 4 in advisory functions
- 4 state-registered reps
- 1 insurance agent
- Owns 75% or more of Cogentblue Wealth Advisors, LLC
Wesley Brown
Control person · since February 2021
CogentBlue Wealth Advisors’ regulatory assets grew 6.0× from $101M (June 2022) to $606M (September 2026); clients rose from 95 to 118 and employees were 5 in both filings.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Sep 2026September 2026 | $606M | 118 | 5 | 2 |
| Jul 2025July 2025 | $566M | 114 | 4 | 1 |
| Feb 2024February 2024 | $626M | 115 | 4 | 1 |
| Mar 2023March 2023 | $106M | 103 | 2 | 1 |
| Jun 2022June 2022 | $101M | 95 | 5 | 1 |
Besides its headquarters, CogentBlue Wealth Advisors has 1 office, with 2 listed addresses across 2 states.
Massachusetts · 1 listed address
- 189 Main Street, Glouster
Tennessee · 1 listed address
- 4533 Papermill Drive, Suite 105, KnoxvilleHQ
Contact and registration details
- Legal name
- Cogentblue Wealth Advisors, LLC
- Headquarters
- 4533 Papermill Drive, Suite 105, Knoxville, TN 37909
- Website
- cogentbluewealth.com
- Phone
- 865-309-5892
- @cogentbluewealth
- SEC file
- 801-125745
- Structure
- Tennessee LLC
- Fiscal year end
- December
CogentBlue Wealth Advisors’ named custodian for separately managed accounts is Fidelity ($582M). CogentBlue Wealth Advisors has custody of $463M for 72 clients.
- FidelityFidelity Brokerage Services LLC · Smithfield, RI · $582M100%
At year end, CogentBlue Wealth Advisors’ separately managed accounts were largely in bonds (42%) and funds (40%). Its reported 13F holdings for the quarter ended 30 June 2026 total $175M across 103 positions; the largest are American Centy ETF TR (14.5%), iShares TR (6.0%) and Vanguard Scottsdale Fds (5.9%).
What the accounts hold
- Stocks14%
- Funds40%
- Bonds42%
- State and local bonds39%
- U.S. government and agency bonds3%
- Cash4%
- Other1%
- Non exchange-traded equity, pooled investment, etc.1%
How many clients does CogentBlue Wealth Advisors have?
CogentBlue Wealth Advisors has 118 clients and manages $606 million for them, as of September 2026. They include 68 individual clients, 44 high-net-worth individuals and 3 charitable organizations.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 10 September 2026
What services does CogentBlue Wealth Advisors offer?
CogentBlue Wealth Advisors provides financial planning, portfolio management for individuals and small businesses, pension consulting, and selecting other managers.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
How much does CogentBlue Wealth Advisors charge?
CogentBlue Wealth Advisors charges 0.35%–1.00% a year for its Investment Management Services. Each asset band is charged at its own rate. The fee is billed in advance, is negotiable and has a $10,000 annual minimum.
Which custodians does CogentBlue Wealth Advisors use?
CogentBlue Wealth Advisors’ separately managed account assets are held at Fidelity Brokerage Services LLC (Smithfield, RI), with $582M. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 10 September 2026
How many financial advisors does CogentBlue Wealth Advisors have?
CogentBlue Wealth Advisors has 4 investment adviser representatives registered with state securities authorities, out of 5 employees, and 4 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 1 employee is a licensed insurance agent.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does CogentBlue Wealth Advisors invest in?
At the end of its last fiscal year, CogentBlue Wealth Advisors’ separately managed accounts held 40% registered funds (mutual funds, ETFs, BDCs), 39% state and local bonds, 14% exchange-traded equities, 4% cash and equivalents, 3% U.S. government and agency bonds and 1% other. The 1% other category is described as: Non Exchange-Traded Equity, Pooled Investment, Etc.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns CogentBlue Wealth Advisors?
CogentBlue Wealth Advisors’ direct owner is Wesley Brown (75% or more).
Source: Form ADV Part 1A, Schedules A and B, filed 10 September 2026
How does CogentBlue Wealth Advisors get paid?
CogentBlue Wealth Advisors is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact CogentBlue Wealth Advisors?
CogentBlue Wealth Advisors’ main office is at 4533 Papermill Drive, Suite 105, Knoxville, TN 37909. Its phone number is 865-309-5892. Its website is cogentbluewealth.com.
