Centennial Wealth Advisory provides portfolio management for individuals and small businesses and selecting other managers.
Centennial Wealth Advisory reports 1,354 clients. They include 1,279 individual clients, 74 high-net-worth individuals and 1 state or municipal government entity. Of its assets, 100.0% ($397M across 3,164 accounts) are managed with discretion.
| Client type | Clients | Assets |
|---|---|---|
| Individuals (other than HNW) | 94% | 73% |
| High-net-worth individuals | 5% | 27% |
| State or municipal government entities | <1% | <1% |
Client breakdown and activity details
| Client type | Clients | Regulatory AUM | AUM share | Avg. per client |
|---|---|---|---|---|
| Individuals (other than HNW) | 1,279 | $292M | 73.4% | $228K |
| High-net-worth individuals | 74 | $105M | 26.6% | $1.42M |
| State or municipal government entities | Fewer than 5 | $99.7K | 0.0% | $99.7K |
| Total | 1,354 | $397M | 100% | — |
- Clients
- 1,279
- Regulatory AUM
- $292M
- AUM share
- 73.4%
- Avg. per client
- $228K
- Clients
- 74
- Regulatory AUM
- $105M
- AUM share
- 26.6%
- Avg. per client
- $1.42M
- Clients
- Fewer than 5
- Regulatory AUM
- $99.7K
- AUM share
- 0.0%
- Avg. per client
- $99.7K
Total
- Clients
- 1,354
- Regulatory AUM
- $397M
- AUM share
- 100%
- Avg. per client
- —
- Clients outside the U.S.
- 0%
- Clients advised without assets under management last fiscal year
- 0
- Private funds advised
- 0
Centennial Wealth Advisory is paid through a percentage of assets under management and fixed fees (other than subscription fees). The reviewed brochures do not disclose an asset-based fee rate. Read the SEC-filed brochure. The brochure also prices one other service, listed under fee details.
Fee details and sources
Other fees
- Tax Preparation
- Individual income tax return preparation is charged $249, which may be waived or reduced when portfolio management services are provided.
Arthur Canfield owns 50% to 75% of Centennial Wealth Advisory. The leadership team of Centennial Wealth Advisory includes Chief Compliance Officer Luke Mooi. It has 15 employees, 10 of them in advisory roles.
Staff
- 15 employees
- 10 in advisory functions
- 10 state-registered reps
- 9 insurance agents
- Owns 50% to 75% of Centennial Wealth Advisory, LLC
Arthur Canfield
Control person · since January 2018
- Owns 50% to 75% of Centennial Wealth Advisory, LLC
Jonathan Torbet
Control person · since January 2018
Centennial Wealth Advisory’s regulatory assets grew 2.3× from $175M (January 2021) to $397M (September 2026); clients rose from 812 to 1,354 and employees from 12 to 15.
Figures from each annual filing
| Filed | Regulatory AUM | Clients | StaffEmployees | Offices |
|---|---|---|---|---|
| Sep 2026September 2026 | $397M | 1,354 | 15 | 6 |
| Jun 2025June 2025 | $311M | 1,154 | 14 | 4 |
| Jul 2024July 2024 | $245M | 1,012 | 12 | 4 |
| Jun 2023June 2023 | $230M | 847 | 9 | 4 |
| Apr 2022April 2022 | $249M | 1,004 | 10 | 4 |
| Jan 2021January 2021 | $175M | 812 | 12 | 4 |
Besides its headquarters, Centennial Wealth Advisory has 5 offices, with 6 listed addresses in 1 state.
Michigan · 6 listed addresses
- 701 Third Street, Traverse CityHQ
- 145 West Main Street, Gaylord
- 9475 West Watergate RD, McBain
- 50 Filer St, Manistee
- 4144 Charlevoix Ave, Petoskey
- 1467 W Washington Street, Marquette
Contact and registration details
- Legal name
- Centennial Wealth Advisory, LLC
- Headquarters
- 701 Third Street, Traverse City, MI 49684
- Website
- cen-wealth.com
- Phone
- 231-995-9575
- SEC file
- 801-113464
- Structure
- Michigan LLC
- Fiscal year end
- December
Centennial Wealth Advisory’s named custodians for separately managed accounts are Fidelity ($397M, 100%) and Charles Schwab ($292K, 0%). Centennial Wealth Advisory has custody of $397M for 1,354 clients.
- FidelityFidelity Brokerage Services LLC · Smithfield, RI · $397M100%
- Charles SchwabCharles Schwab & Co., Inc. · Westlake, TX · $292K0%
At year end, Centennial Wealth Advisory’s separately managed accounts were mostly in funds (72%) and stocks (17%). Its reported 13F holdings for the quarter ended 30 June 2026 total $463M across 181 positions; the largest are First TR Exchng Traded FD VI (11.5%), First TR Exchange-traded FD (6.4%) and First TR Exchng Traded FD VI (5.0%).
What the accounts hold
- Stocks17%
- Funds72%
- Cash11%
How many clients does Centennial Wealth Advisory have?
Centennial Wealth Advisory has 1,354 clients and manages $397 million for them, as of September 2026. They include 1,279 individual clients, 74 high-net-worth individuals and 1 state or municipal government entity.
Source: Form ADV Part 1A, Items 5.D and 5.F, filed 16 September 2026
What services does Centennial Wealth Advisory offer?
Centennial Wealth Advisory provides portfolio management for individuals and small businesses and selecting other managers.
Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file
Which custodians does Centennial Wealth Advisory use?
Centennial Wealth Advisory’s separately managed account assets are held at Fidelity Brokerage Services LLC (Smithfield, RI), with $397M and Charles Schwab & Co., Inc. (Westlake, TX), with $292K. Only custodians holding at least a tenth of those assets are named.
Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 16 September 2026
How many financial advisors does Centennial Wealth Advisory have?
Centennial Wealth Advisory has 10 investment adviser representatives registered with state securities authorities, out of 15 employees, and 10 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 9 employees are licensed insurance agents.
Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file
What does Centennial Wealth Advisory invest in?
At the end of its last fiscal year, Centennial Wealth Advisory’s separately managed accounts held 72% registered funds (mutual funds, ETFs, BDCs), 17% exchange-traded equities and 11% cash and equivalents.
Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file
Who owns Centennial Wealth Advisory?
Centennial Wealth Advisory’s direct owners are Arthur Canfield (50% to 75%) and Jonathan Torbet (50% to 75%).
Source: Form ADV Part 1A, Schedules A and B, filed 16 September 2026
How does Centennial Wealth Advisory get paid?
Centennial Wealth Advisory is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.
Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file
How do I contact Centennial Wealth Advisory?
Centennial Wealth Advisory’s main office is at 701 Third Street, Traverse City, MI 49684. Its phone number is 231-995-9575. Its website is cen-wealth.com.