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Brand Asset Management Group reported holdings

Quarter ended 30 June 2026. Filed with the SEC on 12 August 2026, signed by Roseann Higgins, Chief Compliance Officer. Retrieved 14 October 2026. Page updated 21 October 2026.

Brand Asset Management Group’s reported 13F holdings total $452M across 223 positions as of 30 June 2026. The ten largest make up 43.7% of it, and its value rose 17.6% from the prior quarter.

$452M
Reported 13F value
223
Positions
43.7%
In the 10 largest
+17.6%
Value vs. prior quarter

Largest positions

iShares Inc.CORE MSCI EMKT$40.2M
Class
CORE MSCI EMKT
Share
8.9%
iShares TRCORE S&P MCP ETF$35.1M
Class
CORE S&P MCP ETF
Share
7.8%
Vanguard Scottsdale FdsVNG RUS1000GRW$18.4M
Class
VNG RUS1000GRW
Share
4.1%
Vanguard Index FdsMID CAP ETF$17.3M
Class
MID CAP ETF
Share
3.8%
Dimensional ETF TrustINTL SMALL CAP E$15.9M
Class
INTL SMALL CAP E
Share
3.5%
Schwab Strategic TRINTL EQTY ETF$15.5M
Class
INTL EQTY ETF
Share
3.4%
iShares TRRUS 1000 GRW ETF$14.7M
Class
RUS 1000 GRW ETF
Share
3.2%
Vanguard Scottsdale FdsVNG RUS1000VAL$14.1M
Class
VNG RUS1000VAL
Share
3.1%
Schwab Strategic TRUS MID-CAP ETF$13.7M
Class
US MID-CAP ETF
Share
3.0%
Schwab Strategic TRUS LRG CAP ETF$12.8M
Class
US LRG CAP ETF
Share
2.8%
Schwab Strategic TRUS SML CAP ETF$12M
Class
US SML CAP ETF
Share
2.7%
Schwab Strategic TREMRG MKTEQ ETF$11.9M
Class
EMRG MKTEQ ETF
Share
2.6%
iShares TREAFE SML CP ETF$11.1M
Class
EAFE SML CP ETF
Share
2.5%
iShares TRCORE S&P500 ETF$9.51M
Class
CORE S&P500 ETF
Share
2.1%
Schwab Strategic TRUS LCAP VA ETF$9.42M
Class
US LCAP VA ETF
Share
2.1%
Schwab Strategic TRINTL SCEQT ETF$8.22M
Class
INTL SCEQT ETF
Share
1.8%
iShares TRRUS 1000 VAL ETF$6.83M
Class
RUS 1000 VAL ETF
Share
1.5%
Vanguard Index FdsSMALL CP ETF$6.51M
Class
SMALL CP ETF
Share
1.4%
Schwab Strategic TRUS LCAP GR ETF$5.5M
Class
US LCAP GR ETF
Share
1.2%
iShares TRMORNINGSTR US EQ$4.05M
Class
MORNINGSTR US EQ
Share
0.9%
Palantir Technologies Inc.CL A$3.82M
Class
CL A
Share
0.8%
iShares TRMORNINGSTAR GRWT$3.76M
Class
MORNINGSTAR GRWT
Share
0.8%
Vanguard Index FdsGROWTH ETF$3.57M
Class
GROWTH ETF
Share
0.8%
Vanguard BD Index FdsSHORT TRM BOND$3.51M
Class
SHORT TRM BOND
Share
0.8%
Apple Inc.COM$3.48M
Class
COM
Share
0.8%
iShares TRMRGSTR MD CP ETF$3.38M
Class
MRGSTR MD CP ETF
Share
0.7%
Vanguard World FDMEGA CAP INDEX$3.35M
Class
MEGA CAP INDEX
Share
0.7%
Vanguard Intl Equity Index FFTSE EMR MKT ETF$3.22M
Class
FTSE EMR MKT ETF
Share
0.7%
Vanguard Index FdsS&P 500 ETF SHS$3.11M
Class
S&P 500 ETF SHS
Share
0.7%
iShares TRCORE MSCI EAFE$3.01M
Class
CORE MSCI EAFE
Share
0.7%
iShares TRRUS 1000 ETF$2.9M
Class
RUS 1000 ETF
Share
0.6%
Schwab Strategic TRUS REIT ETF$2.74M
Class
US REIT ETF
Share
0.6%
Vanguard Index FdsSM CP VAL ETF$2.6M
Class
SM CP VAL ETF
Share
0.6%
State Str SPDR S&P 500 ETF TTR UNIT$2.5M
Class
TR UNIT
Share
0.6%
iShares TRRUSSELL 2000 ETF$2.39M
Class
RUSSELL 2000 ETF
Share
0.5%
Vanguard Tax-managed FdsVAN FTSE DEV MKT$2.28M
Class
VAN FTSE DEV MKT
Share
0.5%
Nvidia CorporationCOM$2.14M
Class
COM
Share
0.5%
Schwab Strategic TRSHT TM US TRES$2M
Class
SHT TM US TRES
Share
0.4%
Schwab Strategic TR1 5YR CORP BD$1.97M
Class
1 5YR CORP BD
Share
0.4%
iShares TRMSCI USA MMENTM$1.91M
Class
MSCI USA MMENTM
Share
0.4%
Vanguard Index FdsVALUE ETF$1.84M
Class
VALUE ETF
Share
0.4%
SPDR Series TrustST STR BLO 1 ETF$1.82M
Class
ST STR BLO 1 ETF
Share
0.4%
Schwab Strategic TRFUNDAMENTAL US L$1.69M
Class
FUNDAMENTAL US L
Share
0.4%
iShares TR0-5YR HI YL CP$1.68M
Class
0-5YR HI YL CP
Share
0.4%
iShares TRMRGSTR SM CP ETF$1.59M
Class
MRGSTR SM CP ETF
Share
0.4%
Schwab Strategic TRFUNDAMENTAL INTL$1.59M
Class
FUNDAMENTAL INTL
Share
0.4%
Microsoft Corp.COM$1.56M
Class
COM
Share
0.3%
Alphabet Inc.CAP STK CL A$1.55M
Class
CAP STK CL A
Share
0.3%
Vanguard Index FdsSML CP GRW ETF$1.54M
Class
SML CP GRW ETF
Share
0.3%
Vanguard Index FdsMCAP VL IDXVIP$1.54M
Class
MCAP VL IDXVIP
Share
0.3%

The share class is shown on a wider screen.

The 50 largest of 223 positions by value, with holdings of the same security combined. The 200 largest are in this firm's machine-readable record. Share counts and quarter-on-quarter changes for each position are on EDGAR. View the full information table on EDGAR

This filing

Form
13F-HR
CIK
1748766
File number
028-18859
Options
0 call, 0 put
In the 25 largest
66.5%
Prior quarter
$385M at 31 March 2026
Positions opened
49
Positions closed
19

Common questions

What are Brand Asset Management Group’s 13F holdings worth?

$452 million across 223 positions for the quarter ended 30 June 2026.

What is Brand Asset Management Group’s largest 13F holding?

ISHARES INC (CORE MSCI EMKT) was the largest position at $40.2 million, or 8.9% of reported 13F value, as of 30 June 2026.

How concentrated is Brand Asset Management Group’s 13F portfolio?

The ten largest positions accounted for 43.7% of reported value and the twenty-five largest for 66.5%, across 223 positions as of 30 June 2026.

Does Form 13F show everything Brand Asset Management Group manages?

No. Form 13F covers only long positions in exchange-traded securities over which the manager has investment discretion, valued at quarter end. It excludes cash, most bonds, private funds, and any assets the firm does not have discretion over, so it is neither the firm's total assets nor any individual client's portfolio.

How often does Brand Asset Management Group file its 13F?

Every quarter. Managers file within 45 days of each quarter's end, so the figures are a snapshot that changes between filings. This page shows the quarter ended 30 June 2026.

Answered from this filing and the prior quarter's.

Back to the Brand Asset Management Group profile

Sources

  1. Form 13F-HR, accession 0001765380-26-000353, filed 12 August 2026 for the quarter ended 30 June 2026.
  2. Form 13F-HR, accession 0001765380-26-000198, filed 11 May 2026 for the quarter ended 31 March 2026.
  3. All 13F filings by this firm on EDGAR.

Retrieved 14 October 2026. Values are as reported by the filer in whole dollars; percentages and quarter-over-quarter figures are arithmetic on the filed tables.

Report a correction

This page restates a public SEC filing for informational purposes only. It is not a recommendation of any security or of Brand Asset Management Group, Inc., and Niva is not affiliated with the firm. Holdings change; the filing reflects one quarter-end date.