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Accredited Investors

Wealth managementRIA

Edina, MNCRD 105439Updated

Accredited Investors is an investment adviser based in Edina, MN, registered with the SEC since 1989. It provides financial planning and investment management. Its clients include high-net-worth individuals, individual clients and charitable organizations. Its regulatory assets under management total $4.41 billion, as filed on 6 August 2026.

947
Clients
$4.66M
AUM per individual client
4
Advisory staff
1
Offices
0.25–1.00%
Annual fee

From Form ADV filed 6 August 2026SEC record

Services and clients

Accredited Investors provides financial planning, portfolio management for individuals and small businesses, and selecting other managers. Financial planning was provided to 817 clients last fiscal year.

Accredited Investors reports 947 clients. They include 709 high-net-worth individuals, 233 individual clients and 5 charitable organizations. Of its assets, 91.2% ($4.03B across 4,461 accounts) are managed with discretion; $386M across 616 accounts are not.

Clients and assets by client type
Clients947 clients
Assets$4.41B
Client typeClientsAssets
Individuals (other than HNW)25%2%
High-net-worth individuals75%97%
Charitable organizations<1%<1%
Client breakdown and activity details
Individuals (other than HNW)
Clients
233
Regulatory AUM
$92M
AUM share
2.1%
Avg. per client
$395K
High-net-worth individuals
Clients
709
Regulatory AUM
$4.3B
AUM share
97.4%
Avg. per client
$6.06M
Charitable organizations
Clients
5
Regulatory AUM
$23.7M
AUM share
0.5%
Avg. per client
$4.74M

Total

Clients
947
Regulatory AUM
$4.41B
AUM share
100%
Avg. per client
$4.66M
Clients outside the U.S.
0%
Clients advised without assets under management last fiscal year
0
Private funds advised
0
Financial planning clients last fiscal year
817

Fees and minimums

Accredited Investors charges 0.25%–1.00% a year for its Advisory fee. Each asset band is charged at its own rate. The fee is billed in advance, is not negotiable and has a $50,000 annual minimum.

$0–$5M1.00%
$5M–$10M0.75%
$10M–$15M0.50%
$15M and above0.25%
Fee details and sources

Ownership and people

The leadership team of Accredited Investors includes Chief Investment Officer Jacob Wolkowitz, Chief Operating Officer Jessica Jones and Chief Compliance Officer Jenna Holm. It has 53 employees, 4 of them in advisory roles.

Loading adviser profiles

Staff

  • 53 employees
  • 4 in advisory functions
  • 4 state-registered reps
Who owns the firm
Accredited Investors Inc· the adviser
  • Rebecca Krieger

    Control person · since February 2017

    Owns 10% to 25% of Accredited Investors Inc
  • Brian Martin

    Control person · since February 2017

    Owns 10% to 25% of Accredited Investors Inc
  • Willis Heupel

    Control person · since October 1988

    Owns 5% to 10% of Accredited Investors Inc
  • Ross Levin

    Control person · since March 1986

    Owns 5% to 10% of Accredited Investors Inc
  • Jacob Wolkowitz

    Control person · since February 2017

    Owns 5% to 10% of Accredited Investors Inc
  • Steven Gilbertson

    since January 2021

    Owns 5% to 10% of Accredited Investors Inc
  • Brandon Jones

    since January 2021

    Owns 5% to 10% of Accredited Investors Inc
  • Sean Smith

    since January 2023

    Owns 5% to 10% of Accredited Investors Inc
  • Ross Levin 2025 Grantor Retained Annuity Trust U/A/D 2/18/2025

    since March 2025

    Owns 5% to 10% of Accredited Investors Inc
  • Ross Levin 2025 Grantor Retained

    since March 2025

    Owns 5% to 10% of Accredited Investors Inc
  • Wil Heupel 2024 Grantor Retained Annuity Trust U/A/D 4/08/2024

    since March 2025

    Owns 5% to 10% of Accredited Investors Inc
  • Wil Heupel 2024 Grantor

    since March 2025

    Owns 5% to 10% of Accredited Investors Inc

Growth and acquisitions

Accredited Investors’ regulatory assets grew 1.6× from $2.68B (March 2021) to $4.41B (August 2026); clients rose from 545 to 947 and employees from 44 to 53.

By annual filing
Measure
Figures from each annual filing
FiledRegulatory AUMClientsStaffEmployeesOffices
Aug 2026August 2026$4.41B947531
Apr 2025April 2025$3.72B900541
Mar 2024March 2024$3.36B597521
Mar 2023March 2023$2.96B590541
Mar 2022March 2022$3.38B582491
Mar 2021March 2021$2.68B545441

Offices and registration details

Besides its headquarters, Accredited Investors has 0 offices, with 1 listed address in 1 state.

Listed office addresses by state

Minnesota · 1 listed address

  • 5200 West 73rd Street, EdinaHQ

Contact and registration details

Legal name
Accredited Investors Inc
Headquarters
5200 West 73rd Street, Edina, MN 55439-2204
SEC file
801-33659
Structure
Minnesota corporation
Fiscal year end
December

Custodians

Accredited Investors’ named custodian for separately managed accounts is Charles Schwab ($4.06B). Accredited Investors has custody of $2.28B for 727 clients.

Reported separately managed account assets by custodian
$4.06B
named custodians
  • Charles SchwabCharles Schwab & Co., Inc. · San Francisco, CA · $4.06B100%

Investments and reported holdings

At year end, Accredited Investors’ separately managed accounts were mostly in funds (78%) and stocks (13%). Its reported 13F holdings for the quarter ended 30 June 2026 total $2.31B across 299 positions; the largest are American Centy ETF TR (12.0%), Sezzle Inc. (6.0%) and Vanguard Intl Equity Index F (6.0%).

What the accounts hold

Separately managed account assets by class, year end
  • Stocks13%
  • Funds78%
    • Registered funds76%
    • Pooled vehicles2%
  • Bonds3%
    • U.S. government and agency bonds2%
    • State and local bonds1%
  • Cash6%
Loading reported holdings

Common questions

How many clients does Accredited Investors have?

Accredited Investors has 947 clients and manages $4.41 billion for them, as of August 2026. They include 709 high-net-worth individuals, 233 individual clients and 5 charitable organizations.

Source: Form ADV Part 1A, Items 5.D and 5.F, filed 6 August 2026

What services does Accredited Investors offer?

Accredited Investors provides financial planning, portfolio management for individuals and small businesses, and selecting other managers.

Source: Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file

How much does Accredited Investors charge?

Accredited Investors charges 0.25%–1.00% a year for its Advisory fee. Each asset band is charged at its own rate. The fee is billed in advance, is not negotiable and has a $50,000 annual minimum.

Source: FIRM BROCHURE, filed 12 March 2026

Which custodians does Accredited Investors use?

Accredited Investors’ separately managed account assets are held at Charles Schwab & Co., Inc. (San Francisco, CA), with $4.06B. Only custodians holding at least a tenth of those assets are named.

Source: Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 6 August 2026

How many financial advisors does Accredited Investors have?

Accredited Investors has 4 investment adviser representatives registered with state securities authorities, out of 53 employees, and 4 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.

Source: Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file

What does Accredited Investors invest in?

At the end of its last fiscal year, Accredited Investors’ separately managed accounts held 76% registered funds (mutual funds, ETFs, BDCs), 13% exchange-traded equities, 6% cash and equivalents, 2% U.S. government and agency bonds, 2% pooled vehicles (private funds and similar) and 1% state and local bonds.

Source: Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file

Who owns Accredited Investors?

Accredited Investors’ direct owners are Willis Heupel, Ross Levin, Jacob Wolkowitz, Rebecca Krieger, Brian Martin, Steven Gilbertson, Brandon Jones, Sean Smith, Ross Levin 2025 Grantor Retained Annuity Trust U/A/D 2/18/2025, Ross Levin 2025 Grantor Retained, Wil Heupel 2024 Grantor Retained Annuity Trust U/A/D 4/08/2024 and Wil Heupel 2024 Grantor, each holding 25% or less.

Source: Form ADV Part 1A, Schedules A and B, filed 6 August 2026

How does Accredited Investors get paid?

Accredited Investors is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.

Source: Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file

How do I contact Accredited Investors?

Accredited Investors’ main office is at 5200 West 73rd Street, Edina, MN 55439-2204. Its phone number is 952-841-2222. Its website is accredited.com.

Source: Form ADV Part 1A, Item 1.F, filed 6 August 2026

Sources and methodology

  1. Form ADV Part 1A, amendment filed 6 August 2026. Items 1, 5, 9, 11 and Schedules A, B and D.
  2. FIRM BROCHURE, submitted 12 March 2026.
  3. IAPD firm record, CRD 105439.
  4. SEC registered adviser data, annual Form ADV amendments filed 15 March 2021 to 6 August 2026. Items 1.F and 5.
  5. SEC investment adviser representative register, as of 9 October 2026; loaded 10 October 2026.
  6. Form 13F-HR, filed 21 July 2026 for the quarter ended 30 June 2026.

Retrieved 15 October 2026. All are published by the SEC and may have been amended since. Disciplinary history is not yet shown here. The SEC publishes the complete record, including any disciplinary events, and it is the authoritative place to check one.

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