William Alsup has been an investment adviser representative at Guidance Capital since October 2022, and is not listed among the firm’s executive officers or direct owners.
Guidance Capital, Inc. is a Louisville, KY firm with $450M under management, 759 clients and 7 advisers in one office, as of its April 2026 filing.
William Alsup’s longest registration is the current one, 3 years at Guidance Capital since 2022.
- Dmlo Wealth Planning, LLCAlso current– present · under a yearLouisville, KY · Adviser representative · Firm CRD 316202
- Guidance Capital, Inc.Current– present · 3 yearsLouisville, KY · Adviser representative · Firm CRD 323541
Investment adviser representative registrations
William Alsup is registered as an investment adviser representative in Kentucky, since October 2022.
- KentuckySince 28 October 2022
Examinations
| Exam | Name | Passed |
|---|---|---|
| SIE | Securities Industry Essentials Examination | 31 March 2022 |
| Series 65 | Uniform Investment Adviser Law Examination | 2 October 2021 |
- Name
- Securities Industry Essentials Examination
- Name
- Uniform Investment Adviser Law Examination
- Full name
- William Seth Stefan Alsup
- CRD
- 7560580
- Firm
- Guidance Capital · CRD 323541
- Office
- 2020 HIGH WICKHAM PLACE, SUITE 200, Louisville, KY 40245
- Registration
- Investment adviser registration
- In the industry since
- October 2022
- Disciplinary history
- Not yet shown here · SEC record
Where does William Alsup work?
William Alsup is an investment adviser representative registered through Guidance Capital, Inc. since October 2022, and is not listed among the firm’s executive officers or direct owners.
Is William Alsup a financial advisor?
Yes. William Alsup has a current investment-adviser registration in Kentucky, through Guidance Capital since October 2022.
How many years of experience does William Alsup have?
William Alsup has 3 years in the financial industry, since October 2022, across 2 adviser firms.
What exams has William Alsup passed?
William Alsup has passed 2 licensing exams: the Series 65 and SIE. The earliest, the Series 65, was passed in October 2021.
Where is William Alsup based?
William Alsup’s registered office is in Louisville, KY.
Is William Alsup registered with FINRA?
No. William Alsup has no current broker registration.
How can I verify William Alsup’s record?
Search CRD 7560580 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes William Alsup’s full registration record.
