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Robert Straus

Investment adviser representative at Focused Alpha in Greenwood Village, CO

Investment adviser registrationUpdated

Robert Straus is an investment adviser representative at Focused Alpha, LLC, an investment adviser managing $664M, and works from its Greenwood Village, CO office. Robert Straus has been registered through Focused Alpha since 9 January 2024, has 33 years in the industry across 3 firms and has passed 6 licensing exams.

33
Years in industry
2
Years at firm
3
Adviser firms
1
States registered

From the IAPD record, checked 24 October 2026SEC record

Career

Robert Straus has been an investment adviser representative at Focused Alpha since January 2024, and is not listed among the firm’s executive officers or direct owners.

Focused Alpha, LLC is a Greenwood Village, CO firm with $664M under management, 553 clients and 5 advisers across 6 offices, as of its September 2026 filing.

Robert Straus’ longest registration was 10 years at Icon Advisers, Inc. (2003–2014). Before joining Focused Alpha in 2024, Robert Straus was registered through Schwab Wealth Advisory, Inc. and Icon Advisers, Inc.

  1. – present · 2 years
    Greenwood Village, CO · Adviser representative · Firm CRD 310591
  2. Schwab Wealth Advisory, Inc.
    – · 8 years
    Lone Tree, CO · Adviser representative · Firm CRD 159035
  3. Icon Advisers, Inc.
    – · 10 years
    Greenwood Village, CO · Adviser representative · Firm CRD 108268

Credentials and registrations

Investment adviser representative registrations

Robert Straus is registered as an investment adviser representative in Colorado, since January 2024.

  • ColoradoSince 9 January 2024

Examinations

SIECredited
Name
Securities Industry Essentials Examination
Series 6518 October 1999
Name
Uniform Investment Adviser Law Examination
Series 816 September 1996
Name
General Securities Sales Supervisor Examination (Options Module & General Module)
Series 417 December 1994
Name
Registered Options Principal Examination
Series 320 September 1994
Name
National Commodity Futures Examination
Series 639 September 1988
Name
Uniform Securities Agent State Law Examination
Series 720 August 1988
Name
General Securities Representative Examination

Key facts

Full name
Robert William Straus
CRD
1864807
Firm
Focused Alpha · CRD 310591
Office
5680 GREENWOOD PLAZA BLVD, SUITE 120, Greenwood Village, CO 80111
Registration
Investment adviser registration
In the industry since
December 1992
Disciplinary history
Not yet shown here · SEC record

Common questions

Where does Robert Straus work?

Robert Straus is an investment adviser representative registered through Focused Alpha, LLC since January 2024, and is not listed among the firm’s executive officers or direct owners.

Source: IAPD individual record, checked 24 October 2026

Is Robert Straus a financial advisor?

Yes. Robert Straus has a current investment-adviser registration in Colorado, through Focused Alpha since January 2024.

Source: IAPD individual record, checked 24 October 2026

How many years of experience does Robert Straus have?

Robert Straus has 33 years in the financial industry, since December 1992, across 3 adviser firms.

Source: IAPD individual record, checked 24 October 2026

What exams has Robert Straus passed?

Robert Straus has passed 6 licensing exams: the Series 7, Series 63, Series 3, Series 4, Series 8 and Series 65. The earliest, the Series 7, was passed in August 1988. FINRA credited Robert Straus with the SIE, which began in October 2018.

Source: IAPD individual record, checked 24 October 2026

Where did Robert Straus work before Focused Alpha?

Before Focused Alpha, Robert Straus was registered through Icon Advisers, Inc., April 2003 to March 2014.

Source: IAPD individual record, checked 24 October 2026

Where is Robert Straus based?

Robert Straus’ registered office is in Greenwood Village, CO.

Source: IAPD individual record, checked 24 October 2026

Is Robert Straus registered with FINRA?

No. Robert Straus has no current broker registration.

Source: IAPD individual record, checked 24 October 2026

How can I verify Robert Straus’ record?

Search CRD 1864807 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Robert Straus’ full registration record.

Source: IAPD individual record, checked 24 October 2026

Leadership at Focused Alpha

Sources

  1. IAPD individual record, CRD 1864807, checked 24 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of Focused Alpha, LLC, filed 30 September 2026. Executive officers and direct owners; this person is not among them.