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Rick Prime, portrait

Rick Prime

Investment adviser representative at HFG Advisors in Kennewick, WA

Investment adviser registrationUpdated

Rick Prime is an investment adviser representative at HFG Advisors, Inc., an investment adviser managing $113M, and works from its Kennewick, WA office. Rick Prime has been registered through HFG Advisors since 13 January 2022, has 22 years in the industry across 3 firms and has passed the Series 7 and Series 66.

22
Years in industry
4
Years at firm
3
Adviser firms
3
States registered

From the IAPD record, checked 22 October 2026SEC record

Career

Rick Prime has been an investment adviser representative at HFG Advisors since January 2022, and is not listed among the firm’s executive officers or direct owners. Rick Prime studied University of Chicago at Booth School of Business. Rick Prime studied at the University of Wisconsin.

HFG Advisors, Inc. is a Kennewick, WA firm with $113M under management, 133 clients and 5 advisers across 3 offices, as of its March 2026 filing.

Rick Prime is a senior advisor at HFG Trust. Before joining the firm, he spent 20 years as Chief Financial Officer for various tech companies throughout California. In 2003 he founded Prime Wealth Management, a Berkeley-based registered investment advisory firm, and he joined the HFG Trust team in 2021 when HFG acquired it.

Rick Prime’s longest registration was 10 years at Cetera Advisor Networks LLC (2004–2014). Before joining HFG Advisors in 2022, Rick Prime was registered through Prime Wealth Management and Cetera Advisor Networks LLC.

  1. – present · 4 years
    Kennewick, WA · Adviser representative · Firm CRD 316446
  2. Prime Wealth Management
    – · 7 years
    Berkeley, CA · Adviser representative · Firm CRD 172705
  3. Cetera Advisor Networks LLC
    – · 10 years
    Berkeley, CA · Adviser representative · Firm CRD 13572

Credentials and registrations

Professional designations

Listed by HFG Advisors

  • CERTIFIED FINANCIAL PLANNER™ (CFP®)

Investment adviser representative registrations

Rick Prime is registered as an investment adviser representative in 3 states. Each was approved in January 2022.

  • CaliforniaSince 13 January 2022
  • OregonSince 13 January 2022
  • WashingtonSince 13 January 2022

Examinations

Series 665 January 2004
Name
Uniform Combined State Law Examination
Series 71 December 2003
Name
General Securities Representative Examination

Key facts

CRD
4728007
Firm
HFG Advisors · CRD 316446
Office
8131 W. GRANDRIDGE BLVD, SUITE 1, Kennewick, WA 99336
Registration
Investment adviser registration
In the industry since
January 2004
Disciplinary history
Not yet shown here · SEC record
Firm bio
hfgtrust.com

Common questions

Where does Rick Prime work?

Rick Prime is an investment adviser representative registered through HFG Advisors, Inc. since January 2022, and is not listed among the firm’s executive officers or direct owners.

Source: IAPD individual record, checked 22 October 2026

Is Rick Prime a financial advisor?

Yes. Rick Prime has a current investment-adviser registration in California, Oregon and Washington, through HFG Advisors since January 2022.

Source: IAPD individual record, checked 22 October 2026

How many years of experience does Rick Prime have?

Rick Prime has 22 years in the financial industry, since January 2004, across 3 adviser firms.

Source: IAPD individual record, checked 22 October 2026

What exams has Rick Prime passed?

Rick Prime has passed 2 licensing exams: the Series 7 and Series 66. The earliest, the Series 7, was passed in December 2003.

Source: IAPD individual record, checked 22 October 2026

Where did Rick Prime work before HFG Advisors?

Before HFG Advisors, Rick Prime was registered through Cetera Advisor Networks LLC, January 2004 to September 2014.

Source: IAPD individual record, checked 22 October 2026

Where is Rick Prime based?

Rick Prime’s registered office is in Kennewick, WA.

Source: IAPD individual record, checked 22 October 2026

Is Rick Prime registered with FINRA?

No. Rick Prime has no current broker registration.

Source: IAPD individual record, checked 22 October 2026

Is Rick Prime a CFP?

HFG Advisors lists Rick Prime with the CFP credential (“CERTIFIED FINANCIAL PLANNER™ (CFP®)”) on its website. CFP Board confirms certification status.

Source: Rick Prime biography, hfgtrust.com

How can I verify Rick Prime’s record?

Search CRD 4728007 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Rick Prime’s full registration record.

Source: IAPD individual record, checked 22 October 2026

Leadership at HFG Advisors

Sources

  1. IAPD individual record, CRD 4728007, checked 22 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of HFG Advisors, Inc., filed 16 March 2026. Executive officers and direct owners; this person is not among them.
  3. HFG Advisors team page. Biography, education, credentials, awards and the portrait, reproduced for identification.