Matt Harrelson has been an investment adviser representative at Principia Wealth Advisory since February 2024, and is not listed among the firm’s executive officers or direct owners. Matt Harrelson holds a Degree in Finance from Texas State University.
Principia Wealth Advisory, LLC is a Dallas, TX firm with $225M under management, 156 clients and 4 advisers across 5 offices, as of its March 2026 filing.
Matt Harrelson is Lead Advisor of Principia Wealth Advisory. He has well over a decade of experience in financial services. Most recently with Charles Schwab & Co. as successor to TD Ameritrade Investment Management, he was involved in launching and building a wealth management offering while acting in a leadership capacity, and before that he spent over 7 years in wealth management at Fidelity Investments.
Matt Harrelson’s longest registration was 5 years at TD Ameritrade Investment Management, LLC (2017–2023). Before joining Principia Wealth Advisory in 2024, Matt Harrelson was registered through Schwab Wealth Advisory, Inc. and Charles Schwab & Co., Inc.
- – present · 2 yearsFort Worth, TX · Adviser representative · Firm CRD 152678
- Schwab Wealth Advisory, Inc.– · under a yearWestlake, TX · Adviser representative · Firm CRD 159035
- Charles Schwab & Co., Inc.– · under a yearWestlake, TX · Adviser representative · Firm CRD 5393
- TD Ameritrade, Inc.– · under a yearWestlake, TX · Adviser representative · Firm CRD 7870
- TD Ameritrade Investment Management, LLC– · 5 yearsWestlake, TX · Adviser representative · Firm CRD 111514
- TD Ameritrade, Inc.– · under a yearFort Worth, TX · Adviser representative · Firm CRD 7870
- Strategic Advisers, Inc.– · 4 yearsWestlake, TX · Adviser representative · Firm CRD 104555
- Axa Advisors, LLC– · under a yearDallas, TX · Adviser representative · Firm CRD 6627
Professional designations
Listed by Principia Wealth Advisory
- CFP®
- CIMA®
Investment adviser representative registrations
Matt Harrelson is registered as an investment adviser representative in Texas, since February 2024.
- TexasSince 1 February 2024
Examinations
| Exam | Name | Passed |
|---|---|---|
| Series 63 | Uniform Securities Agent State Law Examination | 23 May 2022 |
| Series 65 | Uniform Investment Adviser Law Examination | 13 August 2012 |
| Series 66 | Uniform Combined State Law Examination | 19 May 2008 |
| Series 7 | General Securities Representative Examination | 18 March 2008 |
- Name
- Uniform Securities Agent State Law Examination
- Name
- Uniform Investment Adviser Law Examination
- Name
- Uniform Combined State Law Examination
- Name
- General Securities Representative Examination
- Full name
- Matt Allen Harrelson
- CRD
- 5494198
- Firm
- Principia Wealth Advisory · CRD 152678
- Office
- 9800 Hillwood Pkwy Ste 140, Fort Worth, TX 76177
- Registration
- Investment adviser registration
- In the industry since
- January 2010
- Disciplinary history
- Not yet shown here · SEC record
- Firm bio
- pwadvisory.com
Where does Matt Harrelson work?
Matt Harrelson is an investment adviser representative registered through Principia Wealth Advisory, LLC since February 2024, and is not listed among the firm’s executive officers or direct owners.
Is Matt Harrelson a financial advisor?
Yes. Matt Harrelson has a current investment-adviser registration in Texas, through Principia Wealth Advisory since February 2024.
How many years of experience does Matt Harrelson have?
Matt Harrelson has 16 years in the financial industry, since January 2010, across 7 adviser firms.
What exams has Matt Harrelson passed?
Matt Harrelson has passed 4 licensing exams: the Series 7, Series 66, Series 65 and Series 63. The earliest, the Series 7, was passed in March 2008.
Where did Matt Harrelson work before Principia Wealth Advisory?
Before Principia Wealth Advisory, Matt Harrelson was registered through Schwab Wealth Advisory, Inc., September 2023 to December 2023; Charles Schwab & Co., Inc., August 2023 to January 2024; TD Ameritrade, Inc., January 2022 to October 2022; TD Ameritrade Investment Management, LLC, November 2017 to September 2023; TD Ameritrade, Inc., November 2017 to December 2017; Strategic Advisers, Inc., April 2013 to October 2017; Axa Advisors, LLC, May 2008 to October 2008.
Where is Matt Harrelson based?
Matt Harrelson’s registered office is in Fort Worth, TX.
Is Matt Harrelson registered with FINRA?
No. Matt Harrelson has no current broker registration.
Is Matt Harrelson a CFP?
Principia Wealth Advisory lists Matt Harrelson with the CFP credential (“CFP®”) on its website. CFP Board confirms certification status.
How can I verify Matt Harrelson’s record?
Search CRD 5494198 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Matt Harrelson’s full registration record.
