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Joel Holden, portrait

Joel Holden

Partner/COO/CCO at Sound Financial Strategies Group in Madison, MS

Investment adviser and broker registrationsUpdated

Joel Holden is Partner/COO/CCO of Sound Financial Strategies Group, LLC, an investment adviser managing $218M, and works from its Madison, MS office. Joel Holden has been registered as an investment adviser representative through Sound Financial Strategies Group since 9 April 2017, has 17 years in the industry across 2 firms and has passed the Series 7 and Series 66.

17
Years in industry
9
Years at firm
2
Adviser firms
2
States registered

From the IAPD record, checked 22 October 2026SEC record

Career

Joel Holden has been Partner/COO/CCO of Sound Financial Strategies Group since January 2017, is a control person of the firm and directly owns under 5% of it. Joel Holden holds a Bachelor's degree in Risk Management, Insurance and Financial Planning from Mississippi State University.

Sound Financial Strategies Group, LLC is a Madison, MS firm with $218M under management, 593 clients and 4 advisers in one office, as of its March 2026 filing.

Joel Holden is President and Chief Operating Officer of Sound Financial Strategies Group, based in Madison, MS. After serving on the leadership team since 2009, he recently transitioned to full ownership and management of the company. He began his career with Sound in 2009 and leads the firm's financial planning strategy, working with advisors to refine planning processes.

Joel Holden’s longest registration is the current one, 9 years at Sound Financial Strategies Group since 2017. Before joining Sound Financial Strategies Group in 2017, Joel Holden was registered through National Planning Corporation ("NPC of America" in FL & NY).

  1. – present · 9 years
    Madison, MS · Adviser representative · Firm CRD 286261
  2. National Planning Corporation ("NPC of America" in FL & NY)
    – · 7 years
    Flowood, MS · Adviser representative · Firm CRD 29604

Credentials and registrations

Investment adviser representative registrations

Joel Holden is registered as an investment adviser representative in 2 states. Each was approved in April 2017.

  • MississippiSince 9 April 2017
  • TexasSince 9 April 2017

Examinations

SIECredited
Name
Securities Industry Essentials Examination
Series 661 September 2009
Name
Uniform Combined State Law Examination
Series 729 July 2009
Name
General Securities Representative Examination

Key facts

Full name
Joel R Holden
CRD
5642118
Role
Partner/COO/CCO
Office
116 ONE MADISON PLAZA, SUITE 1100, Madison, MS 39110
Registration
Investment adviser and broker registrations
In the industry since
July 2009
Disciplinary history
Not yet shown here · SEC record · BrokerCheck
Firm bio
soundfsg.com

Common questions

Where does Joel Holden work?

Joel Holden has been Partner/COO/CCO of Sound Financial Strategies Group, LLC since January 2017, and is a control person of the firm.

Source: Form ADV, Schedule A, filed 19 March 2026

Is Joel Holden a financial advisor?

Yes. Joel Holden has a current investment-adviser registration in Mississippi and Texas, through Sound Financial Strategies Group since April 2017.

Source: IAPD individual record, checked 22 October 2026

How many years of experience does Joel Holden have?

Joel Holden has 17 years in the financial industry, since July 2009, across 2 adviser firms.

Source: IAPD individual record, checked 22 October 2026

What exams has Joel Holden passed?

Joel Holden has passed 2 licensing exams: the Series 7 and Series 66. The earliest, the Series 7, was passed in July 2009. FINRA credited Joel Holden with the SIE, which began in October 2018.

Source: IAPD individual record, checked 22 October 2026

Where did Joel Holden work before Sound Financial Strategies Group?

Before Sound Financial Strategies Group, Joel Holden was registered through National Planning Corporation ("NPC of America" in FL & NY), September 2009 to April 2017.

Source: IAPD individual record, checked 22 October 2026

Where is Joel Holden based?

Joel Holden’s registered office is in Madison, MS.

Source: IAPD individual record, checked 22 October 2026

Is Joel Holden registered with FINRA?

Yes. Joel Holden has a current broker registration, under CRD 5642118.

Source: FINRA BrokerCheck

How can I verify Joel Holden’s record?

Search CRD 5642118 on the SEC’s adviser search (adviserinfo.sec.gov) and FINRA’s broker search (brokercheck.finra.org), which publish Joel Holden’s full registration record.

Source: IAPD individual record, checked 22 October 2026

Sources

  1. IAPD individual record, CRD 5642118, checked 22 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of Sound Financial Strategies Group, LLC, filed 19 March 2026. Title, control and ownership bands.
  3. Sound Financial Strategies Group team page. Biography, education, credentials, awards and the portrait, reproduced for identification.