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Jeff Doan, portrait

Jeff Doan

Authorized Member at Craft Asset Management in Herndon, VA

Investment adviser registrationUpdated

Jeff Doan is Authorized Member of Craft Asset Management LLC, an investment adviser managing $121M, and works from its Herndon, VA office. Jeff Doan has been registered as an investment adviser representative through Craft Asset Management since 30 April 2018, has 15 years in the industry across 4 firms and has passed the Series 6, Series 63, Series 65 and Series 7.

15
Years in industry
8
Years at firm
4
Adviser firms
1
States registered

From the IAPD record, checked 22 October 2026SEC record

Career

Jeff Doan has been Authorized Member of Craft Asset Management since January 2020, is a control person of the firm and directly owns under 5% of it. Jeff Doan holds a Bachelor of Business Administration in Management from George Mason University and a Financial Planning Certificate from Bryant University.

Craft Asset Management LLC is a Tampa, FL firm with $121M under management, 224 clients and 8 advisers across 6 offices, as of its September 2026 filing.

Jeff Doan is Financial Advisor and COO at Craft Wealth Services. He joined the firm in 2018, after serving as Vice President and Financial Advisor at Capital One Investing from 2014 to 2018. His career in wealth management began at ING Financial Partners in 2011, followed by roles in private banking at Wells Fargo Advisors.

Jeff Doan’s longest registration is the current one, 8 years at Craft Asset Management since 2018. Before joining Craft Asset Management in 2018, Jeff Doan was registered through Capital One Advisors, LLC and Wells Fargo Advisors, LLC.

  1. – present · 8 years
    Herndon, VA · Adviser representative · Firm CRD 289557
  2. Capital One Advisors, LLC
    – · 3 years
    Washington, DC · Adviser representative · Firm CRD 136865
  3. Wells Fargo Advisors, LLC
    – · 1 year
    Arlington, VA · Adviser representative · Firm CRD 19616
  4. Ing Financial Partners, Inc
    – · 2 years
    Tysons Corner, VA · Adviser representative · Firm CRD 2882

Credentials and registrations

Professional designations

Listed by Craft Asset Management

  • CERTIFIED FINANCIAL PLANNER™ (CFP®)

Investment adviser representative registrations

Jeff Doan is registered as an investment adviser representative in Virginia, since April 2018.

  • VirginiaSince 30 April 2018

Examinations

SIECredited
Name
Securities Industry Essentials Examination
Series 722 October 2013
Name
General Securities Representative Examination
Series 658 July 2011
Name
Uniform Investment Adviser Law Examination
Series 639 May 2011
Name
Uniform Securities Agent State Law Examination
Series 628 April 2011
Name
Investment Company Products/Variable Contracts Representative Examination

Key facts

Full name
Jeff Michael Doan
CRD
5900093
Firm
Craft Asset Management · CRD 289557
Role
Authorized Member
Office
Herndon, VA
Registration
Investment adviser registration
In the industry since
July 2011
Disciplinary history
Not yet shown here · SEC record

Common questions

Where does Jeff Doan work?

Jeff Doan has been Authorized Member of Craft Asset Management LLC since January 2020, and is a control person of the firm.

Source: Form ADV, Schedule A, filed 2 September 2026

Is Jeff Doan a financial advisor?

Yes. Jeff Doan has a current investment-adviser registration in Virginia, through Craft Asset Management since April 2018.

Source: IAPD individual record, checked 22 October 2026

How many years of experience does Jeff Doan have?

Jeff Doan has 15 years in the financial industry, since July 2011, across 4 adviser firms.

Source: IAPD individual record, checked 22 October 2026

What exams has Jeff Doan passed?

Jeff Doan has passed 4 licensing exams: the Series 6, Series 63, Series 65 and Series 7. The earliest, the Series 6, was passed in April 2011. FINRA credited Jeff Doan with the SIE, which began in October 2018.

Source: IAPD individual record, checked 22 October 2026

Where did Jeff Doan work before Craft Asset Management?

Before Craft Asset Management, Jeff Doan was registered through Capital One Advisors, LLC, January 2015 to April 2018; Wells Fargo Advisors, LLC, September 2013 to November 2014; Ing Financial Partners, Inc, July 2011 to August 2013.

Source: IAPD individual record, checked 22 October 2026

Where is Jeff Doan based?

Jeff Doan’s registered office is in Herndon, VA.

Source: IAPD individual record, checked 22 October 2026

Is Jeff Doan registered with FINRA?

No. Jeff Doan has no current broker registration.

Source: IAPD individual record, checked 22 October 2026

Is Jeff Doan a CFP?

Craft Asset Management lists Jeff Doan with the CFP credential (“CERTIFIED FINANCIAL PLANNER™ (CFP®)”) on its website. CFP Board confirms certification status.

Source: Jeff Doan, CFP® biography, craftwealthservices.com

How can I verify Jeff Doan’s record?

Search CRD 5900093 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Jeff Doan’s full registration record.

Source: IAPD individual record, checked 22 October 2026

Leadership at Craft Asset Management

Sources

  1. IAPD individual record, CRD 5900093, checked 22 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of Craft Asset Management LLC, filed 2 September 2026. Title, control and ownership bands.
  3. Craft Asset Management team page. Biography, education, credentials, awards and the portrait, reproduced for identification.