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David Lacroix, portrait

David Lacroix

Investment adviser representative at Entasis Asset Management in Brookfield, WI

Investment adviser registrationUpdated

David Lacroix is an investment adviser representative at Entasis Asset Management LLC, an investment adviser managing $198M, and works from its Brookfield, WI office. David Lacroix has been registered through Entasis Asset Management since 17 January 2018, has 24 years in the industry across 3 firms and has passed the Series 7, Series 63 and Series 65.

24
Years in industry
8
Years at firm
3
Adviser firms
3
States registered

From the IAPD record, checked 22 October 2026SEC record

Career

David Lacroix has been an investment adviser representative at Entasis Asset Management since January 2018, and is not listed among the firm’s executive officers or direct owners. David Lacroix holds an MBA from the University of Wisconsin-Madison and a BBA in Finance from the University of Wisconsin-Madison.

Entasis Asset Management LLC is a Brookfield, WI firm with $198M under management, 159 clients and 5 advisers in one office, as of its March 2026 filing.

David D. LaCroix is Senior Wealth Advisor at Entasis Asset Management, with more than 50 years of experience in the investment industry. Before joining Entasis, he worked at Cleary Gull Advisors and Cleary Gull Inc., where he most recently served as Vice President, Relationship Manager responsible for high net worth clients. Earlier, he held portfolio management and client relationship management positions with A.G. Edwards and M&I Capital Markets Group.

David Lacroix’s longest registration was 8 years at Cleary Gull Inc. (2007–2016). Before joining Entasis Asset Management in 2018, David Lacroix was registered through Cleary Gull Advisors Inc. and Cleary Gull Inc.

  1. – present · 8 years
    Brookfield, WI · Adviser representative · Firm CRD 282711
  2. Cleary Gull Advisors Inc.
    – · 1 year
    Milwaukee, WI · Adviser representative · Firm CRD 125557
  3. Cleary Gull Inc.
    – · 8 years
    Milwaukee, WI · Adviser representative · Firm CRD 45309
  4. Cleary Gull Inc.
    – · under a year
    Milwaukee, WI · Adviser representative · Firm CRD 45309

Credentials and registrations

Investment adviser representative registrations

David Lacroix is registered as an investment adviser representative in 3 states. The first approvals date from January 2018; the most recent is Texas, in August 2019.

  • IllinoisSince 17 January 2018
  • TexasSince 16 August 2019
  • WisconsinSince 17 January 2018

Examinations

SIECredited
Name
Securities Industry Essentials Examination
Series 6515 November 2007
Name
Uniform Investment Adviser Law Examination
Series 638 February 1996
Name
Uniform Securities Agent State Law Examination
Series 75 February 1996
Name
General Securities Representative Examination

Key facts

Full name
David Daniel Lacroix
CRD
2697242
Firm
Entasis Asset Management · CRD 282711
Office
200 S EXECUTIVE DR., SUITE 101, Brookfield, WI 53005
Registration
Investment adviser registration
In the industry since
June 2002
Disciplinary history
Not yet shown here · SEC record

Common questions

Where does David Lacroix work?

David Lacroix is an investment adviser representative registered through Entasis Asset Management LLC since January 2018, and is not listed among the firm’s executive officers or direct owners.

Source: IAPD individual record, checked 22 October 2026

Is David Lacroix a financial advisor?

Yes. David Lacroix has a current investment-adviser registration in Illinois, Texas and Wisconsin, through Entasis Asset Management since January 2018.

Source: IAPD individual record, checked 22 October 2026

How many years of experience does David Lacroix have?

David Lacroix has 24 years in the financial industry, since June 2002, across 3 adviser firms.

Source: IAPD individual record, checked 22 October 2026

What exams has David Lacroix passed?

David Lacroix has passed 3 licensing exams: the Series 7, Series 63 and Series 65. The earliest, the Series 7, was passed in February 1996. FINRA credited David Lacroix with the SIE, which began in October 2018.

Source: IAPD individual record, checked 22 October 2026

Where did David Lacroix work before Entasis Asset Management?

Before Entasis Asset Management, David Lacroix was registered through Cleary Gull Advisors Inc., May 2016 to January 2018; Cleary Gull Inc., August 2007 to June 2016; Cleary Gull Inc., June 2002 to June 2002.

Source: IAPD individual record, checked 22 October 2026

Where is David Lacroix based?

David Lacroix’s registered office is in Brookfield, WI.

Source: IAPD individual record, checked 22 October 2026

Is David Lacroix registered with FINRA?

No. David Lacroix has no current broker registration.

Source: IAPD individual record, checked 22 October 2026

How can I verify David Lacroix’s record?

Search CRD 2697242 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes David Lacroix’s full registration record.

Source: IAPD individual record, checked 22 October 2026

Leadership at Entasis Asset Management

Sources

  1. IAPD individual record, CRD 2697242, checked 22 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of Entasis Asset Management LLC, filed 26 March 2026. Executive officers and direct owners; this person is not among them.
  3. Entasis Asset Management team page. Biography, education, credentials, awards and the portrait, reproduced for identification.