Skip to content

Cole Willyard

Investment adviser representative at Oregon Pacific Wealth Management in Eugene, OR

Investment adviser registrationUpdated

Cole Willyard is an investment adviser representative at Oregon Pacific Wealth Management, LLC, an investment adviser managing $156M, and works from its Eugene, OR office. Cole Willyard has been registered through Oregon Pacific Wealth Management since 23 September 2026, has 3 years in the industry across 3 firms and has passed the SIE, Series 7TO and Series 66.

3
Years in industry
0
Years at firm
3
Adviser firms
1
States registered

From the IAPD record, checked 22 October 2026SEC record

Career

Cole Willyard has been an investment adviser representative at Oregon Pacific Wealth Management since September 2026, and is not listed among the firm’s executive officers or direct owners.

Oregon Pacific Wealth Management, LLC is a Medford, OR firm with $156M under management, 272 clients and 4 advisers across 3 offices, as of its September 2026 filing.

Cole Willyard’s longest registration was 2 years at Merrill Lynch, Pierce, Fenner & Smith Incorporated (2023–2025). Before joining Oregon Pacific Wealth Management in 2026, Cole Willyard was registered through Vita Planning Group LLC and Merrill Lynch, Pierce, Fenner & Smith Incorporated.

  1. – present · under a year
    Eugene, OR · Adviser representative · Firm CRD 283958
  2. Vita Planning Group LLC
    – · under a year
    Vancouver, WA · Adviser representative · Firm CRD 312323
  3. Merrill Lynch, Pierce, Fenner & Smith Incorporated
    – · 2 years
    Portland, OR · Adviser representative · Firm CRD 7691

Credentials and registrations

Investment adviser representative registrations

Cole Willyard is registered as an investment adviser representative in Oregon, since September 2026.

  • OregonSince 23 September 2026

Examinations

Series 6610 January 2023
Name
Uniform Combined State Law Examination
Series 7TO19 July 2022
Name
General Securities Representative Examination
SIE22 April 2022
Name
Securities Industry Essentials Examination

Key facts

Full name
Cole R Willyard
CRD
7528452
Office
59 E 11th Street, Eugene, OR 97401
Registration
Investment adviser registration
In the industry since
January 2023
Disciplinary history
Not yet shown here · SEC record

Common questions

Where does Cole Willyard work?

Cole Willyard is an investment adviser representative registered through Oregon Pacific Wealth Management, LLC since September 2026, and is not listed among the firm’s executive officers or direct owners.

Source: IAPD individual record, checked 22 October 2026

Is Cole Willyard a financial advisor?

Yes. Cole Willyard has a current investment-adviser registration in Oregon, through Oregon Pacific Wealth Management since September 2026.

Source: IAPD individual record, checked 22 October 2026

How many years of experience does Cole Willyard have?

Cole Willyard has 3 years in the financial industry, since January 2023, across 3 adviser firms.

Source: IAPD individual record, checked 22 October 2026

What exams has Cole Willyard passed?

Cole Willyard has passed 3 licensing exams: the SIE, Series 7TO and Series 66. The earliest, the SIE, was passed in April 2022.

Source: IAPD individual record, checked 22 October 2026

Where did Cole Willyard work before Oregon Pacific Wealth Management?

Before Oregon Pacific Wealth Management, Cole Willyard was registered through Vita Planning Group LLC, May 2025 to April 2026; Merrill Lynch, Pierce, Fenner & Smith Incorporated, March 2023 to April 2025.

Source: IAPD individual record, checked 22 October 2026

Where is Cole Willyard based?

Cole Willyard’s registered office is in Eugene, OR.

Source: IAPD individual record, checked 22 October 2026

Is Cole Willyard registered with FINRA?

No. Cole Willyard has no current broker registration.

Source: IAPD individual record, checked 22 October 2026

How can I verify Cole Willyard’s record?

Search CRD 7528452 on the SEC’s adviser search (adviserinfo.sec.gov), which publishes Cole Willyard’s full registration record.

Source: IAPD individual record, checked 22 October 2026

Leadership at Oregon Pacific Wealth Management

Sources

  1. IAPD individual record, CRD 7528452, checked 22 October 2026. Registration status, employment history and examinations.
  2. Form ADV Part 1A, Schedules A and B of Oregon Pacific Wealth Management, LLC, filed 30 September 2026. Executive officers and direct owners; this person is not among them.