{"url":"https://nivawealth.com/firms/schultz-financial-group-108724","iapdUrl":"https://adviserinfo.sec.gov/firm/summary/108724","regulatoryAum":214840003,"crd":"108724","adviserRoster":{"asOf":"2026-10-09","items":[{"crd":"6845470","suffix":null,"lastName":"Dalbey","firstName":"Alyssa","middleName":"Jane"},{"crd":"5844588","suffix":null,"lastName":"HORN","firstName":"KAYLEIGH","middleName":"SUZANNE"},{"crd":"733097","suffix":null,"lastName":"SCHULTZ","firstName":"RUSSELL","middleName":"COREY"},{"crd":"1223391","suffix":null,"lastName":"SCHULTZ","firstName":"VICKI","middleName":"PAULA"},{"crd":"2988118","suffix":null,"lastName":"SPECTER","firstName":"JENNIFER","middleName":"LEIGH"}],"total":5,"loadedAt":"2026-10-10T00:20:19.761928+00:00","sourceUrl":"https://reports.adviserinfo.sec.gov/reports/CompilationReports/IA_INDVL_Feed_10_09_2026.xml.zip"},"history":[{"filedOn":"2021-06-15","regulatoryAum":154492585,"clients":121,"employees":8,"offices":2},{"filedOn":"2022-06-28","regulatoryAum":165806673,"clients":121,"employees":8,"offices":2},{"filedOn":"2023-08-03","regulatoryAum":177364986,"clients":121,"employees":6,"offices":2},{"filedOn":"2024-07-03","regulatoryAum":193526938,"clients":124,"employees":6,"offices":3},{"filedOn":"2025-03-26","regulatoryAum":196338384,"clients":117,"employees":5,"offices":1},{"filedOn":"2026-06-16","regulatoryAum":214840003,"clients":116,"employees":4,"offices":2}],"secFileNumber":"801-18297","legalName":"Schultz Financial Group Incorporated","displayName":"Schultz Financial Group","slug":"schultz-financial-group-108724","website":"https://sfginc.com/","classification":{"segment":"individuals","segmentLabel":"Wealth management","type":"independent_wealth_manager","typeLabel":"RIA","feeDisclosure":"full"},"linkedinUrl":"https://www.linkedin.com/company/878590/","founded":"1982","organization":"California corporation","fiscalYearEnd":"December","headquarters":{"street":"5190 Neil Road, Suite 450","city":"Reno","state":"NV","stateName":"Nevada","country":"United States","postalCode":"89502"},"tradeNames":[],"registration":{"secApproved":"27 January 1983","noticeFilings":null,"latestNoticeFiling":null},"wealthAumPerClient":1886827.3272727274,"staff":{"employees":4,"advisory":4,"brokerDealerReps":0,"insuranceAgents":0,"promoters":0},"aum":{"regulatory":214840003,"discretionary":0,"discretionaryAccounts":0,"nonDiscretionary":214840003,"nonDiscretionaryAccounts":478,"wrapProgram":null,"nonUsClientsPct":0,"nonAumClients":0},"clientTypes":[{"label":"Individuals (other than HNW)","clients":53,"regulatoryAum":28326836},{"label":"High-net-worth individuals","clients":57,"regulatoryAum":179224170},{"label":"Pension and profit-sharing plans","clients":null,"fewerThan5":true,"regulatoryAum":3545579},{"label":"Corporations and other businesses","clients":6,"regulatoryAum":3743418}],"feePrograms":[{"role":"other","program":"Combined Wealth and Non-Discretionary Investment Management","summary":"Negotiable fixed annual retainer generally between $20,000 and $150,000, payable quarterly or monthly in advance.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1033647","versionId":1033647,"submittedOn":"2026-03-30","documentName":"ADV PART 2A"},{"role":"other","program":"Non-Discretionary Investment Management (Stand-Alone)","summary":"Annual fee of 1% of the first million, .75% of the next million and .5% above $2 million of assets under management.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1033647","versionId":1033647,"submittedOn":"2026-03-30","documentName":"ADV PART 2A"},{"role":"other","program":"Wealth Management Services (Stand-Alone)","summary":"Financial planning and consulting fees generally between $150 and $500 per hour, depending on scope and professionals.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1033647","versionId":1033647,"submittedOn":"2026-03-30","documentName":"ADV PART 2A"}],"brochureCoverage":{"scope":"sec_inventory","status":"reviewed_no_numerical_schedule","checkedAt":"2026-10-22T12:00:53.51486+00:00","documents":[{"name":"ADV PART 2A","status":"read","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1033647","versionId":1033647,"submittedOn":"2026-03-30"}]},"custodians":[{"name":"Charles Schwab & Co., Inc.","shortName":"Charles Schwab","location":"San Francisco, CA","smaAssets":212592457}],"custodyNote":"Schultz Financial Group has custody of $118M in client assets for 86 clients.","otherCustodians":[],"leadership":[{"name":"Alyssa Dalbey","title":"Vice President","crd":"6845470"},{"name":"Vicki Schultz","title":"Executive Vice President","crd":"1223391"},{"name":"Jennifer Specter","title":"Chief Compliance Officer, Chief Operations Officer","crd":"2988118"},{"name":"Russell Schultz","title":"CEO","crd":"733097"}],"ownership":[{"label":"Jennifer Specter","detail":"Chief compliance officer, chief operations officer in the 10% to 25% ownership band and a control person, since August 2016."},{"label":"Schultz Family 2005 Trust","detail":"Shareholder in the 75% or more ownership band and a control person, since August 2005."},{"label":"Alyssa Dalbey","detail":"Vice president in the 5% to 10% ownership band and a control person, since December 2022."},{"label":"Russell Schultz","detail":"Indirect owner: a trustee of Schultz Family 2005 Trust in the 50% to 75% band and a control person, since August 2005.","parent":"Schultz Family 2005 Trust"},{"label":"Vicki Schultz","detail":"Indirect owner: a trustee of Schultz Family 2005 Trust in the 50% to 75% band and a control person, since August 2005.","parent":"Schultz Family 2005 Trust"}],"branchOffices":null,"filedOffices":{"otherThanPrincipal":1,"privateResidences":1},"listedOfficeAddresses":1,"foreignOffices":[],"officesByState":[{"state":"Nevada","offices":1,"addresses":[{"street":"5190 Neil Road, Suite 450","city":"Reno","headquarters":true}]}],"brochureServices":["estate planning","insurance","philanthropic planning","tax planning"],"advFacts":{"source":{"file":"ia100226.zip","asOf":"2 October 2026"},"telephone":"775-850-5620","stateRegisteredReps":4,"otherAdviserReps":0,"compensation":["Hourly charges","Fixed fees (other than subscription fees)"],"activities":["Financial planning services","Portfolio management for individuals and/or small businesses","Selection of other advisers (including private fund managers)"],"financialPlanningClients":"51-100","assetMix":[{"label":"Exchange-traded equity securities","percent":10},{"label":"U.S. government/agency bonds","percent":1},{"label":"Securities issued by registered investment companies or business development companies","percent":84},{"label":"Securities issued by pooled investment vehicles (other than registered investment companies)","percent":2},{"label":"Cash and cash equivalents","percent":3}],"privateFunds":0},"sources":{"adv1FilingDate":"16 June 2026","adv1Url":"https://reports.adviserinfo.sec.gov/reports/ADV/108724/PDF/108724.pdf","brochureDate":"30 March 2026","brochureUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1033647","iapdCompiledDate":null,"retrievedDate":"15 October 2026","retrievedOn":"2026-10-15","updatedOn":"2026-10-22","holdingsUpdatedOn":"2026-10-21","adv1Pages":{},"brochurePages":{}},"otherBusiness":[],"faq":[{"question":"How many clients does Schultz Financial Group have?","answer":"Schultz Financial Group has 116 clients and manages $215 million for them, as of June 2026. They include 57 high-net-worth individuals, 53 individual clients, and 6 corporations and other businesses.","source":"Form ADV Part 1A, Items 5.D and 5.F, filed 16 June 2026","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What services does Schultz Financial Group offer?","answer":"Schultz Financial Group provides financial planning, portfolio management for individuals and small businesses, selecting other managers, estate planning, insurance, philanthropic planning, and tax planning.","source":"Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Which custodians does Schultz Financial Group use?","answer":"Schultz Financial Group’s separately managed account assets are held at Charles Schwab & Co., Inc. (San Francisco, CA), with $213M. Only custodians holding at least a tenth of those assets are named.","source":"Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 16 June 2026","sourceRef":{"doc":"adv1","section":"custodians"}},{"question":"How many financial advisors does Schultz Financial Group have?","answer":"Schultz Financial Group has 4 investment adviser representatives registered with state securities authorities, out of 4 employees, and 4 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.","source":"Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What does Schultz Financial Group invest in?","answer":"At the end of its last fiscal year, Schultz Financial Group’s separately managed accounts held 84% registered funds (mutual funds, ETFs, BDCs), 10% exchange-traded equities, 3% cash and equivalents, 2% pooled vehicles (private funds and similar) and 1% U.S. government and agency bonds.","source":"Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Who owns Schultz Financial Group?","answer":"Schultz Financial Group is owned through a trust by Russell and Vicki Schultz. Its direct owners are Jennifer Specter (10% to 25%), Schultz Family 2005 Trust (75% or more) and Alyssa Dalbey (5% to 10%).","source":"Form ADV Part 1A, Schedules A and B, filed 16 June 2026","sourceRef":{"doc":"adv1","section":"scheduleA"}},{"question":"How does Schultz Financial Group get paid?","answer":"Schultz Financial Group is paid through hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.","source":"Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"How do I contact Schultz Financial Group?","answer":"Schultz Financial Group’s main office is at 5190 Neil Road, Suite 450, Reno, NV 89502. Its phone number is 775-850-5620. Its website is sfginc.com.","source":"Form ADV Part 1A, Item 1.F, filed 16 June 2026","sourceRef":{"doc":"adv1","section":"offices"}}],"holdings":null,"notice":"Compiled from public SEC Form ADV filings on the dates in `sources`. Facts as filed; not a rating, ranking, or recommendation. Niva is not affiliated with this firm. Disciplinary history is deliberately not included here or on the page; the SEC publishes the complete record at the `iapdUrl` above."}