{"url":"https://nivawealth.com/firms/rebalance-158242","iapdUrl":"https://adviserinfo.sec.gov/firm/summary/158242","regulatoryAum":1928102130,"crd":"158242","adviserRoster":{"asOf":"2026-10-09","items":[{"crd":"5701372","suffix":null,"lastName":"BRANDON","firstName":"SARAH","middleName":"SWIFT"},{"crd":"4746458","suffix":null,"lastName":"BREEDING","firstName":"SONJA","middleName":"GRACE"},{"crd":"6987303","suffix":null,"lastName":"Jude","firstName":"Matthew","middleName":"Peter"},{"crd":"7854780","suffix":null,"lastName":"Kot","firstName":"Svetlana","middleName":"A"},{"crd":"7097510","suffix":null,"lastName":"Mavraides","firstName":"Daniel","middleName":"James"},{"crd":"7995228","suffix":null,"lastName":"Phan","firstName":"Heidi","middleName":"Bao"},{"crd":"6179412","suffix":null,"lastName":"PURITZ","firstName":"SCOTT","middleName":"DAVID"},{"crd":"5580017","suffix":null,"lastName":"TUCHMAN","firstName":"MITCHELL","middleName":"JAY"},{"crd":"3260111","suffix":"MS.","lastName":"WHITNEY","firstName":"CHRISTIE","middleName":"MARIE"}],"total":9,"loadedAt":"2026-10-10T00:20:19.761928+00:00","sourceUrl":"https://reports.adviserinfo.sec.gov/reports/CompilationReports/IA_INDVL_Feed_10_09_2026.xml.zip"},"history":[{"filedOn":"2021-07-02","regulatoryAum":984261417,"clients":655,"employees":17,"offices":2},{"filedOn":"2022-03-29","regulatoryAum":1462139862,"clients":681,"employees":19,"offices":1},{"filedOn":"2023-05-18","regulatoryAum":1179867228,"clients":695,"employees":21,"offices":11},{"filedOn":"2024-03-28","regulatoryAum":1312746202,"clients":673,"employees":20,"offices":12},{"filedOn":"2025-03-26","regulatoryAum":1558126646,"clients":652,"employees":18,"offices":11},{"filedOn":"2026-07-30","regulatoryAum":1928102130,"clients":656,"employees":18,"offices":11}],"secFileNumber":"801-72723","legalName":"Rebalance 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They include 439 individual clients, 197 high-net-worth individuals, and 17 pension and profit-sharing plans.","source":"Form ADV Part 1A, Items 5.D and 5.F, filed 30 July 2026","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What services does Rebalance offer?","answer":"Rebalance provides financial planning, portfolio management for individuals and small businesses, and pension consulting.","source":"Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"How much does Rebalance charge?","answer":"Rebalance charges 0.12%–0.75% a year for its Rebalance360. The fee is negotiable and requires an account of at least $1,000,000.","source":"ADV FORM 2A, filed 31 March 2026","sourceRef":{"doc":"brochure","section":"fees"}},{"question":"Which custodians does Rebalance use?","answer":"Rebalance’s separately managed account assets are held at Charles Schwab & Co., Inc. (San Francisco, CA), with $1.14B and Fidelity Brokerage Services LLC (Smithfield, RI), with $784M. Only custodians holding at least a tenth of those assets are named.","source":"Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 30 July 2026","sourceRef":{"doc":"adv1","section":"custodians"}},{"question":"How many financial advisors does Rebalance have?","answer":"Rebalance has 9 investment adviser representatives registered with state securities authorities, out of 18 employees, and 7 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.","source":"Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What does Rebalance invest in?","answer":"At the end of its last fiscal year, Rebalance’s separately managed accounts held 89% registered funds (mutual funds, ETFs, BDCs), 6% exchange-traded equities, 3% U.S. government and agency bonds and 2% cash and equivalents.","source":"Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Does Rebalance have a minimum investment?","answer":"Yes, Rebalance’s minimum account size for its Rebalance360 is $1M.","source":"ADV FORM 2A, filed 31 March 2026","sourceRef":{"doc":"brochure","section":"fees"}},{"question":"Who owns Rebalance?","answer":"Rebalance is owned through holding companies by Mitchell Tuchman and Scott Puritz. Its direct owners are Penny Investor, Inc and Somerset Group Enterprise,inc., each holding 50% or less.","source":"Form ADV Part 1A, Schedules A and B, filed 30 July 2026","sourceRef":{"doc":"adv1","section":"scheduleA"}},{"question":"How does Rebalance get paid?","answer":"Rebalance is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.","source":"Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Is Rebalance registered with the SEC?","answer":"Yes, Rebalance has been registered with the SEC as an investment adviser since 28 September 2011. Its CRD number is 158242 and its SEC file number is 801-72723.","source":"Form ADV Part 1A, Item 1, filed 30 July 2026; IAPD firm record","sourceRef":{"doc":"adv1","section":"identity"}},{"question":"How do I contact Rebalance?","answer":"Rebalance’s main office is at 635 Bryant Street, #6, Palo Alto, CA 94301. Its phone number is 650-396-3900. 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