{"url":"https://nivawealth.com/firms/molly-b-investment-group-150555","iapdUrl":"https://adviserinfo.sec.gov/firm/summary/150555","regulatoryAum":334729000,"crd":"150555","adviserRoster":{"asOf":"2026-10-09","items":[{"crd":"4808528","suffix":null,"lastName":"BAER","firstName":"KENNETH","middleName":"JAMES"},{"crd":"7898852","suffix":null,"lastName":"Helin","firstName":"Lisa","middleName":"Kay"}],"total":2,"loadedAt":"2026-10-10T00:20:19.761928+00:00","sourceUrl":"https://reports.adviserinfo.sec.gov/reports/CompilationReports/IA_INDVL_Feed_10_09_2026.xml.zip"},"history":[{"filedOn":"2021-03-04","regulatoryAum":187618000,"clients":275,"employees":4,"offices":1},{"filedOn":"2022-03-15","regulatoryAum":261700000,"clients":298,"employees":4,"offices":1},{"filedOn":"2023-02-28","regulatoryAum":236249000,"clients":320,"employees":4,"offices":1},{"filedOn":"2024-04-10","regulatoryAum":249725000,"clients":305,"employees":2,"offices":1},{"filedOn":"2025-04-24","regulatoryAum":294329000,"clients":266,"employees":2,"offices":1},{"filedOn":"2026-03-24","regulatoryAum":334729000,"clients":308,"employees":2,"offices":1}],"secFileNumber":"801-118667","legalName":"Molly B Investment Group LLC","displayName":"Molly B Investment Group","slug":"molly-b-investment-group-150555","website":"https://baerwealth.com/","classification":{"segment":"individuals","segmentLabel":"Wealth management","type":"independent_wealth_manager","typeLabel":"RIA","feeDisclosure":"full"},"linkedinUrl":"https://www.linkedin.com/company/3344012","founded":"2000","organization":"Georgia limited liability company","fiscalYearEnd":"December","headquarters":{"street":"101 Village Parkway, Building 1, Suite 200","city":"Marietta","state":"GA","stateName":"Georgia","country":"United States","postalCode":"30067"},"tradeNames":["Baer Wealth"],"registration":{"secApproved":"8 May 2020","noticeFilings":null,"latestNoticeFiling":null},"wealthAumPerClient":1062870.7224334602,"staff":{"employees":2,"advisory":2,"brokerDealerReps":0,"insuranceAgents":1,"promoters":0},"aum":{"regulatory":334729000,"discretionary":334729000,"discretionaryAccounts":628,"nonDiscretionary":0,"nonDiscretionaryAccounts":0,"wrapProgram":null,"nonUsClientsPct":0,"nonAumClients":10},"clientTypes":[{"label":"Individuals (other than HNW)","clients":114,"regulatoryAum":34342000},{"label":"High-net-worth individuals","clients":149,"regulatoryAum":245193000},{"label":"Pension and profit-sharing plans","clients":32,"regulatoryAum":47270000},{"label":"Charitable organizations","clients":6,"regulatoryAum":2800000},{"label":"Corporations and other businesses","clients":7,"regulatoryAum":5124000}],"feePrograms":[{"role":"main","program":"Portfolio Management","feeBasis":"marginal","fee_tiers":[{"to":1000000,"pct":1,"from":0},{"to":2000000,"pct":0.75,"from":1000000},{"to":3000000,"pct":0.6,"from":2000000},{"to":5000000,"pct":0.4,"from":3000000},{"to":null,"pct":0.2,"from":5000000}],"sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1024296","versionId":1024296,"ratePeriod":"annual","fee_billing":"advance","submittedOn":"2026-03-24","documentName":"ADV 2A SEC","fee_rate_low":0.2,"fee_rate_high":1,"fee_negotiable":true,"minimum_account":null,"feeMinimumPeriod":"annual","fee_minimum_annual":5000},{"role":"other","program":"Alternative Investments","summary":"Alternative asset management is charged at no more than 2% a year of the alternative assets held up to $15,000,000; fees over $15,000,000 are negotiable.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1024296","versionId":1024296,"submittedOn":"2026-03-24","documentName":"ADV 2A SEC"}],"brochureCoverage":{"scope":"sec_inventory","status":"reviewed","checkedAt":"2026-10-22T09:26:08.016906+00:00","documents":[{"name":"ADV 2A SEC","status":"read","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1024296","versionId":1024296,"submittedOn":"2026-03-24"}]},"custodians":[{"name":"Charles Schwab & Co., Inc.","shortName":"Charles Schwab","location":"Westlake, TX","smaAssets":304029000},{"name":"Reliance Trust Company","shortName":"Reliance Trust","location":"Newark, NJ","smaAssets":8410000},{"name":"Ascensus Trust","shortName":"Ascensus Trust","location":"Fargo, ND","smaAssets":14086000}],"custodyNote":"Molly B Investment Group does not have custody of client assets.","otherCustodians":[],"leadership":[{"name":"Kenneth Baer","title":"Chief Compliance Officer","crd":"4808528"},{"name":"Molly Baer","title":"Managing Member","crd":"6368474"}],"ownership":[{"label":"Molly Baer","detail":"Managing member in the 75% or more ownership band and a control person, since June 2014."}],"branchOffices":null,"filedOffices":{"otherThanPrincipal":0,"privateResidences":0},"listedOfficeAddresses":1,"foreignOffices":[],"officesByState":[{"state":"Georgia","offices":1,"addresses":[{"street":"101 Village Parkway, Building 1, Suite 200","city":"Marietta","headquarters":true}]}],"brochureServices":["insurance"],"advFacts":{"source":{"file":"ia100226.zip","asOf":"2 October 2026"},"telephone":"770-984-2312","stateRegisteredReps":2,"otherAdviserReps":0,"compensation":["A percentage of assets under management"],"activities":["Financial planning services","Portfolio management for individuals and/or small businesses","Portfolio management for businesses (other than small businesses) or institutional clients","Pension consulting services"],"financialPlanningClients":"101-250","assetMix":[{"label":"Exchange-traded equity securities","percent":10},{"label":"Non-exchange-traded equity securities","percent":1},{"label":"U.S. government/agency bonds","percent":5},{"label":"Securities issued by registered investment companies or business development companies","percent":83},{"label":"Cash and cash equivalents","percent":1}],"privateFunds":0},"sources":{"adv1FilingDate":"24 March 2026","adv1Url":"https://reports.adviserinfo.sec.gov/reports/ADV/150555/PDF/150555.pdf","brochureDate":"24 March 2026","brochureUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1024296","iapdCompiledDate":null,"retrievedDate":"15 October 2026","retrievedOn":"2026-10-15","updatedOn":"2026-10-22","holdingsUpdatedOn":"2026-10-21","adv1Pages":{},"brochurePages":{}},"otherBusiness":[],"faq":[{"question":"How many clients does Molly B Investment Group have?","answer":"Molly B Investment Group has 308 clients and manages $335 million for them, as of March 2026. They include 149 high-net-worth individuals, 114 individual clients, and 32 pension and profit-sharing plans.","source":"Form ADV Part 1A, Items 5.D and 5.F, filed 24 March 2026","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What services does Molly B Investment Group offer?","answer":"Molly B Investment Group provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, and insurance.","source":"Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"How much does Molly B Investment Group charge?","answer":"Molly B Investment Group charges 0.20%–1.00% a year for its Portfolio Management. Each asset band is charged at its own rate. The fee is billed in advance, is negotiable and has a $5,000 annual minimum.","source":"ADV 2A SEC, filed 24 March 2026","sourceRef":{"doc":"brochure","section":"fees"}},{"question":"Which custodians does Molly B Investment Group use?","answer":"Molly B Investment Group’s separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $304M, Ascensus Trust (Fargo, ND), with $14.1M and Reliance Trust Company (Newark, NJ), with $8.41M. Only custodians holding at least a tenth of those assets are named.","source":"Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 24 March 2026","sourceRef":{"doc":"adv1","section":"custodians"}},{"question":"How many financial advisors does Molly B Investment Group have?","answer":"Molly B Investment Group has 2 investment adviser representatives registered with state securities authorities, out of 2 employees, and 2 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 1 employee is a licensed insurance agent.","source":"Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What does Molly B Investment Group invest in?","answer":"At the end of its last fiscal year, Molly B Investment Group’s separately managed accounts held 83% registered funds (mutual funds, ETFs, BDCs), 10% exchange-traded equities, 5% U.S. government and agency bonds, 1% non-exchange-traded equities and 1% cash and equivalents.","source":"Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Who owns Molly B Investment Group?","answer":"Molly B Investment Group’s direct owner is Molly Baer (75% or more).","source":"Form ADV Part 1A, Schedules A and B, filed 24 March 2026","sourceRef":{"doc":"adv1","section":"scheduleA"}},{"question":"How does Molly B Investment Group get paid?","answer":"Molly B Investment Group is paid through a percentage of assets under management. Its Form ADV lists no commissions or performance-based fees among how it is paid.","source":"Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"How do I contact Molly B Investment Group?","answer":"Molly B Investment Group’s main office is at 101 Village Parkway, Building 1, Suite 200, Marietta, GA 30067. Its phone number is 770-984-2312. Its website is baerwealth.com.","source":"Form ADV Part 1A, Item 1.F, filed 24 March 2026","sourceRef":{"doc":"adv1","section":"offices"}}],"holdings":null,"notice":"Compiled from public SEC Form ADV filings on the dates in `sources`. Facts as filed; not a rating, ranking, or recommendation. Niva is not affiliated with this firm. Disciplinary history is deliberately not included here or on the page; the SEC publishes the complete record at the `iapdUrl` above."}