{"url":"https://nivawealth.com/firms/hurley-financial-group-108983","iapdUrl":"https://adviserinfo.sec.gov/firm/summary/108983","regulatoryAum":406521088,"crd":"108983","adviserRoster":{"asOf":"2026-10-09","items":[{"crd":"1782641","suffix":null,"lastName":"HURLEY","firstName":"DORANN","middleName":"ALDERIN"},{"crd":"6160543","suffix":null,"lastName":"MARSHALL","firstName":"KEITH","middleName":"PATRICK"},{"crd":"4458332","suffix":null,"lastName":"SCHNEIDER","firstName":"MEGAN","middleName":"ELIZABETH"},{"crd":"7315901","suffix":null,"lastName":"THOM","firstName":"DANIEL","middleName":"J"}],"total":4,"loadedAt":"2026-10-10T00:20:19.761928+00:00","sourceUrl":"https://reports.adviserinfo.sec.gov/reports/CompilationReports/IA_INDVL_Feed_10_09_2026.xml.zip"},"history":[{"filedOn":"2021-03-04","regulatoryAum":320605000,"clients":446,"employees":5,"offices":1},{"filedOn":"2022-04-18","regulatoryAum":374000000,"clients":469,"employees":5,"offices":1},{"filedOn":"2023-03-07","regulatoryAum":231338565,"clients":477,"employees":5,"offices":1},{"filedOn":"2024-03-20","regulatoryAum":301560408,"clients":463,"employees":5,"offices":1},{"filedOn":"2025-03-11","regulatoryAum":350508773,"clients":480,"employees":6,"offices":1},{"filedOn":"2026-03-12","regulatoryAum":406521088,"clients":481,"employees":6,"offices":1}],"secFileNumber":"801-57809","legalName":"Hurley Financial Group, Inc.","displayName":"Hurley Financial Group","slug":"hurley-financial-group-108983","website":"https://hurleyfinancial.com/","classification":{"segment":"individuals","segmentLabel":"Wealth management","type":"independent_wealth_manager","typeLabel":"RIA","feeDisclosure":"full"},"founded":"1997","organization":"Oregon corporation","fiscalYearEnd":"December","headquarters":{"street":"111 SW 4th Street","city":"Corvallis","state":"OR","stateName":"Oregon","country":"United States","postalCode":"97333"},"tradeNames":["Hurley Financial Group,inc."],"registration":{"secApproved":"28 July 2000","noticeFilings":null,"latestNoticeFiling":null},"wealthAumPerClient":858198.6381156316,"staff":{"employees":6,"advisory":2,"brokerDealerReps":2,"insuranceAgents":1,"promoters":0},"aum":{"regulatory":406521088,"discretionary":406521088,"discretionaryAccounts":1535,"nonDiscretionary":0,"nonDiscretionaryAccounts":0,"wrapProgram":null,"nonUsClientsPct":0,"nonAumClients":0},"clientTypes":[{"label":"Individuals (other than HNW)","clients":332,"regulatoryAum":113714048},{"label":"High-net-worth individuals","clients":135,"regulatoryAum":287064716},{"label":"Pension and profit-sharing plans","clients":7,"regulatoryAum":5521673},{"label":"Charitable organizations","clients":7,"regulatoryAum":140413},{"label":"Corporations and other businesses","clients":null,"fewerThan5":true,"regulatoryAum":80238}],"feePrograms":[{"role":"main","program":"Advisory fee program (SAS)","feeBasis":"ceiling","fee_tiers":null,"sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1018388","versionId":1018388,"ratePeriod":"annual","fee_billing":"arrears","submittedOn":"2026-03-12","documentName":"HFG INC. FORM ADV PART 2A","fee_rate_low":null,"fee_rate_high":1.6,"fee_negotiable":true,"minimum_account":250000,"feeMinimumPeriod":null,"fee_minimum_annual":null},{"role":"other","program":"Advice on matters not involving securities","summary":"Advice on tax, mortgage, estate and charitable matters is included in the advisory fee or billed hourly at $150 to $250 per hour.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1018388","versionId":1018388,"submittedOn":"2026-03-12","documentName":"HFG INC. FORM ADV PART 2A"},{"role":"other","program":"Financial planning and consulting","summary":"Financial planning and consulting are billed hourly at $150 to $250 per hour or as a flat fee of $250 to $1,500, agreed in a signed Financial Planning Agreement before work starts.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1018388","versionId":1018388,"submittedOn":"2026-03-12","documentName":"HFG INC. FORM ADV PART 2A"},{"role":"other","program":"Review of retirement plan assets held elsewhere","summary":"Periodic or annual review of retirement plan accounts held outside the firm is offered for an hourly or fixed fee; no amount is stated.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1018388","versionId":1018388,"submittedOn":"2026-03-12","documentName":"HFG INC. FORM ADV PART 2A"}],"brochureCoverage":{"scope":"sec_inventory","status":"reviewed","checkedAt":"2026-10-22T08:20:53.086728+00:00","documents":[{"name":"HFG INC. FORM ADV PART 2A","status":"read","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1018388","versionId":1018388,"submittedOn":"2026-03-12"}]},"custodians":[],"custodyNote":"Hurley Financial Group does not have custody of client assets.","leadership":[{"name":"Dorann Hurley","title":"President/Chief Compliance Officer","crd":"1782641"},{"name":"Keith Marshall","title":"Chief Operating Officer","crd":"6160543"}],"ownership":[{"label":"Dorann Hurley","detail":"President/chief compliance officer in the 75% or more ownership band and a control person, since September 2004."}],"filedOffices":{"otherThanPrincipal":0,"privateResidences":0},"listedOfficeAddresses":1,"foreignOffices":[],"officesByState":[{"state":"Oregon","offices":1,"addresses":[{"street":"111 SW 4th Street","city":"Corvallis","headquarters":true}]}],"brochureServices":["education planning","estate planning","insurance","philanthropic planning","tax planning"],"advFacts":{"source":{"file":"ia100226.zip","asOf":"2 October 2026"},"telephone":"541-757-2331","stateRegisteredReps":2,"otherAdviserReps":0,"compensation":["A percentage of assets under management","Hourly charges","Fixed fees (other than subscription fees)","Commissions"],"activities":["Financial planning services","Portfolio management for individuals and/or small businesses","Publication of periodicals or newsletters","Educational seminars/workshops"],"financialPlanningClients":"251-500","assetMix":[{"label":"Exchange-traded equity securities","percent":80},{"label":"U.S. government/agency bonds","percent":5},{"label":"Investment grade corporate bonds","percent":10},{"label":"Cash and cash equivalents","percent":5}],"privateFunds":0},"sources":{"adv1FilingDate":"12 March 2026","adv1Url":"https://reports.adviserinfo.sec.gov/reports/ADV/108983/PDF/108983.pdf","brochureDate":"12 March 2026","brochureUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1018388","iapdCompiledDate":null,"retrievedDate":"15 October 2026","retrievedOn":"2026-10-15","updatedOn":"2026-10-22","holdingsUpdatedOn":"2026-10-21","adv1Pages":{},"brochurePages":{}},"otherBusiness":[],"faq":[{"question":"How many clients does Hurley Financial Group have?","answer":"Hurley Financial Group has 481 clients and manages $407 million for them, as of March 2026. They include 332 individual clients, 135 high-net-worth individuals, and 7 pension and profit-sharing plans.","source":"Form ADV Part 1A, Items 5.D and 5.F, filed 12 March 2026","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What services does Hurley Financial Group offer?","answer":"Hurley Financial Group provides financial planning, portfolio management for individuals and small businesses, publishing newsletters, educational seminars, education planning, estate planning, insurance, philanthropic planning, and tax planning.","source":"Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"How much does Hurley Financial Group charge?","answer":"Hurley Financial Group charges up to 1.60% a year for its Advisory fee program (SAS). The fee is billed in arrears, is negotiable and requires an account of at least $250,000.","source":"HFG INC. FORM ADV PART 2A, filed 12 March 2026","sourceRef":{"doc":"brochure","section":"fees"}},{"question":"How many financial advisors does Hurley Financial Group have?","answer":"Hurley Financial Group has 2 investment adviser representatives registered with state securities authorities, out of 6 employees, and 2 perform investment advisory functions. 2 employees are registered representatives of a broker-dealer and 1 employee is a licensed insurance agent.","source":"Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What does Hurley Financial Group invest in?","answer":"At the end of its last fiscal year, Hurley Financial Group’s separately managed accounts held 80% exchange-traded equities, 10% investment grade corporate bonds, 5% U.S. government and agency bonds and 5% cash and equivalents.","source":"Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Does Hurley Financial Group have a minimum investment?","answer":"Yes, Hurley Financial Group’s minimum account size for its Advisory fee program (SAS) is $250K.","source":"HFG INC. FORM ADV PART 2A, filed 12 March 2026","sourceRef":{"doc":"brochure","section":"fees"}},{"question":"Who owns Hurley Financial Group?","answer":"Hurley Financial Group’s direct owner is Dorann Hurley (75% or more).","source":"Form ADV Part 1A, Schedules A and B, filed 12 March 2026","sourceRef":{"doc":"adv1","section":"scheduleA"}},{"question":"How does Hurley Financial Group get paid?","answer":"Hurley Financial Group is paid through a percentage of assets under management, hourly charges, fixed fees and commissions. Its Form ADV lists no performance-based fees among how it is paid.","source":"Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Is Hurley Financial Group registered with the SEC?","answer":"Yes, Hurley Financial Group has been registered with the SEC as an investment adviser since 28 July 2000. Its CRD number is 108983 and its SEC file number is 801-57809.","source":"Form ADV Part 1A, Item 1, filed 12 March 2026; IAPD firm record","sourceRef":{"doc":"adv1","section":"identity"}},{"question":"How do I contact Hurley Financial Group?","answer":"Hurley Financial Group’s main office is at 111 SW 4th Street, Corvallis, OR 97333. Its phone number is 541-757-2331. Its website is hurleyfinancial.com.","source":"Form ADV Part 1A, Item 1.F, filed 12 March 2026","sourceRef":{"doc":"adv1","section":"offices"}}],"holdings":null,"notice":"Compiled from public SEC Form ADV filings on the dates in `sources`. Facts as filed; not a rating, ranking, or recommendation. Niva is not affiliated with this firm. Disciplinary history is deliberately not included here or on the page; the SEC publishes the complete record at the `iapdUrl` above."}