{"url":"https://nivawealth.com/firms/giraffes-157616","iapdUrl":"https://adviserinfo.sec.gov/firm/summary/157616","regulatoryAum":1088251596,"crd":"157616","adviserRoster":{"asOf":"2026-10-09","items":[{"crd":"7786131","suffix":null,"lastName":"Brown","firstName":"Sawyer","middleName":"Rias"},{"crd":"5128168","suffix":null,"lastName":"FERGUSON","firstName":"SCOTT","middleName":"TODD"},{"crd":"7641872","suffix":null,"lastName":"Kunz","firstName":"Kristen","middleName":"Nicole"},{"crd":"7754264","suffix":null,"lastName":"Olmos","firstName":"Felice","middleName":"Rosanne"}],"total":4,"loadedAt":"2026-10-10T00:20:19.761928+00:00","sourceUrl":"https://reports.adviserinfo.sec.gov/reports/CompilationReports/IA_INDVL_Feed_10_09_2026.xml.zip"},"history":[{"filedOn":"2021-06-17","regulatoryAum":675182410,"clients":2566,"employees":5,"offices":1},{"filedOn":"2022-05-12","regulatoryAum":794341659,"clients":2172,"employees":10,"offices":1},{"filedOn":"2023-06-20","regulatoryAum":646525461,"clients":3012,"employees":11,"offices":1},{"filedOn":"2024-07-29","regulatoryAum":760025133,"clients":3163,"employees":14,"offices":1},{"filedOn":"2025-05-02","regulatoryAum":890016414,"clients":3212,"employees":14,"offices":1},{"filedOn":"2026-06-08","regulatoryAum":1088251596,"clients":2537,"employees":19,"offices":1}],"secFileNumber":"801-72394","legalName":"Giraffes, Inc.","displayName":"Giraffes","slug":"giraffes-157616","website":"https://fincon.net/","classification":{"segment":"individuals","segmentLabel":"Wealth management","type":"independent_wealth_manager","typeLabel":"RIA","feeDisclosure":"full"},"linkedinUrl":"https://www.linkedin.com/company/financial-concepts---mississippi/","founded":null,"organization":"Mississippi corporation","fiscalYearEnd":"December","headquarters":{"street":"2980 North Frontage Road","city":"Columbus","state":"MS","stateName":"Mississippi","country":"United States","postalCode":"39701"},"tradeNames":[],"registration":{"secApproved":"27 May 2011","noticeFilings":null,"latestNoticeFiling":null},"wealthAumPerClient":417658.69658459094,"staff":{"employees":19,"advisory":3,"brokerDealerReps":0,"insuranceAgents":0,"promoters":0},"aum":{"regulatory":1088251596,"discretionary":1088251596,"discretionaryAccounts":5235,"nonDiscretionary":0,"nonDiscretionaryAccounts":0,"wrapProgram":null,"nonUsClientsPct":0,"nonAumClients":0},"clientTypes":[{"label":"Individuals (other than HNW)","clients":2208,"regulatoryAum":439238953},{"label":"High-net-worth individuals","clients":310,"regulatoryAum":612425645},{"label":"Pension and profit-sharing plans","clients":15,"regulatoryAum":35816989},{"label":"Charitable organizations","clients":4,"fewerThan5":true,"regulatoryAum":770009}],"feePrograms":[{"role":"main","program":"Investment Supervisory Services","feeBasis":"range","fee_tiers":null,"sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1005666","versionId":1005666,"ratePeriod":"annual","fee_billing":null,"submittedOn":"2026-02-02","documentName":"FINANCIAL CONCEPTS ADV BROCHURE PART 2A","fee_rate_low":0.5,"fee_rate_high":1,"fee_negotiable":true,"minimum_account":25000,"feeMinimumPeriod":null,"fee_minimum_annual":null},{"role":"other","program":"Financial Planning Fees","summary":"Financial planning is a fixed fee, typically $1,000 to $5,000 depending on the arrangement reached with the client.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1005666","versionId":1005666,"submittedOn":"2026-02-02","documentName":"FINANCIAL CONCEPTS ADV BROCHURE PART 2A"}],"brochureCoverage":{"scope":"sec_inventory","status":"reviewed","checkedAt":"2026-10-22T06:59:02.109042+00:00","documents":[{"name":"FINANCIAL CONCEPTS ADV BROCHURE PART 2A","status":"read","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1005666","versionId":1005666,"submittedOn":"2026-02-02"}]},"custodians":[{"name":"Capital Bank and Trust Company","shortName":"Capital Bank and Trust","location":"Irvine, CA","smaAssets":1019560139}],"custodyNote":"Giraffes does not have custody of client assets.","otherCustodians":[],"leadership":[{"name":"Felice Olmos","title":"CCO","crd":"7754264"},{"name":"Scott Ferguson","title":"CEO","crd":"5128168"}],"ownership":[{"label":"Scott Ferguson","detail":"Ceo in the 75% or more ownership band and a control person, since September 2020."}],"branchOffices":null,"filedOffices":{"otherThanPrincipal":0,"privateResidences":0},"listedOfficeAddresses":1,"foreignOffices":[],"officesByState":[{"state":"Mississippi","offices":1,"addresses":[{"street":"2980 North Frontage Road","city":"Columbus","headquarters":true}]}],"advFacts":{"source":{"file":"ia100226.zip","asOf":"2 October 2026"},"telephone":"662-327-1480","stateRegisteredReps":4,"otherAdviserReps":0,"compensation":["A percentage of assets under management","Fixed fees (other than subscription fees)"],"activities":["Financial planning services","Portfolio management for individuals and/or small businesses"],"financialPlanningClients":"3000","assetMix":[{"label":"Exchange-traded equity securities","percent":2},{"label":"Investment grade corporate bonds","percent":1},{"label":"Securities issued by registered investment companies or business development companies","percent":96},{"label":"Cash and cash equivalents","percent":1}],"privateFunds":0},"sources":{"adv1FilingDate":"8 June 2026","adv1Url":"https://reports.adviserinfo.sec.gov/reports/ADV/157616/PDF/157616.pdf","brochureDate":"2 February 2026","brochureUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1005666","iapdCompiledDate":null,"retrievedDate":"15 October 2026","retrievedOn":"2026-10-15","updatedOn":"2026-10-22","holdingsUpdatedOn":"2026-10-21","adv1Pages":{},"brochurePages":{}},"otherBusiness":[],"faq":[{"question":"How many clients does Giraffes have?","answer":"Giraffes has 2,537 clients and manages $1.09 billion for them, as of June 2026. They include 2,208 individual clients, 310 high-net-worth individuals, and 15 pension and profit-sharing plans.","source":"Form ADV Part 1A, Items 5.D and 5.F, filed 8 June 2026","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What services does Giraffes offer?","answer":"Giraffes provides financial planning and portfolio management for individuals and small businesses.","source":"Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"How much does Giraffes charge?","answer":"Giraffes charges 0.50%–1.00% a year for its Investment Supervisory Services. The fee is negotiable and requires an account of at least $25,000.","source":"FINANCIAL CONCEPTS ADV BROCHURE PART 2A, filed 2 February 2026","sourceRef":{"doc":"brochure","section":"fees"}},{"question":"Which custodians does Giraffes use?","answer":"Giraffes’ separately managed account assets are held at Capital Bank and Trust Company (Irvine, CA), with $1.02B. Only custodians holding at least a tenth of those assets are named.","source":"Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 8 June 2026","sourceRef":{"doc":"adv1","section":"custodians"}},{"question":"How many financial advisors does Giraffes have?","answer":"Giraffes has 4 investment adviser representatives registered with state securities authorities, out of 19 employees, and 3 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.","source":"Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What does Giraffes invest in?","answer":"At the end of its last fiscal year, Giraffes’ separately managed accounts held 96% registered funds (mutual funds, ETFs, BDCs), 2% exchange-traded equities, 1% investment grade corporate bonds and 1% cash and equivalents.","source":"Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Does Giraffes have a minimum investment?","answer":"Yes, Giraffes’ minimum account size for its Investment Supervisory Services is $25K.","source":"FINANCIAL CONCEPTS ADV BROCHURE PART 2A, filed 2 February 2026","sourceRef":{"doc":"brochure","section":"fees"}},{"question":"Who owns Giraffes?","answer":"Giraffes’ direct owner is Scott Ferguson (75% or more).","source":"Form ADV Part 1A, Schedules A and B, filed 8 June 2026","sourceRef":{"doc":"adv1","section":"scheduleA"}},{"question":"How does Giraffes get paid?","answer":"Giraffes is paid through a percentage of assets under management and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.","source":"Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"How do I contact Giraffes?","answer":"Giraffes’ main office is at 2980 North Frontage Road, Columbus, MS 39701. Its phone number is 662-327-1480. Its website is fincon.net.","source":"Form ADV Part 1A, Item 1.F, filed 8 June 2026","sourceRef":{"doc":"adv1","section":"offices"}}],"holdings":null,"notice":"Compiled from public SEC Form ADV filings on the dates in `sources`. Facts as filed; not a rating, ranking, or recommendation. Niva is not affiliated with this firm. Disciplinary history is deliberately not included here or on the page; the SEC publishes the complete record at the `iapdUrl` above."}