{"url":"https://nivawealth.com/firms/emerald-asset-management-174691","iapdUrl":"https://adviserinfo.sec.gov/firm/summary/174691","regulatoryAum":120761226,"crd":"174691","adviserRoster":{"asOf":"2026-10-09","items":[{"crd":"5812173","suffix":null,"lastName":"GUPTON","firstName":"WILLIAM","middleName":"TYLER"},{"crd":"2187988","suffix":null,"lastName":"THARIN","firstName":"JAMES","middleName":"BLAKE"}],"total":2,"loadedAt":"2026-10-10T00:20:19.761928+00:00","sourceUrl":"https://reports.adviserinfo.sec.gov/reports/CompilationReports/IA_INDVL_Feed_10_09_2026.xml.zip"},"history":[{"filedOn":"2025-04-02","regulatoryAum":110426978,"clients":152,"employees":2,"offices":1},{"filedOn":"2026-03-10","regulatoryAum":120761226,"clients":170,"employees":2,"offices":1}],"secFileNumber":"801-132053","legalName":"Emerald Asset Management, Inc.","displayName":"Emerald Asset Management","slug":"emerald-asset-management-174691","website":"https://emeraldam.com/","classification":{"segment":"individuals","segmentLabel":"Wealth management","type":"independent_wealth_manager","typeLabel":"RIA","feeDisclosure":"full"},"linkedinUrl":"https://www.linkedin.com/company/emerald-asset-management-inc-/","founded":null,"organization":"North Carolina corporation","fiscalYearEnd":"December","headquarters":{"street":"2343 Professional Drive, Suite B","city":"Rocky Mount","state":"NC","stateName":"North Carolina","country":"United States","postalCode":"27804"},"tradeNames":[],"registration":{"secApproved":"28 February 2025","noticeFilings":null,"latestNoticeFiling":null},"wealthAumPerClient":719336.4071856288,"staff":{"employees":2,"advisory":2,"brokerDealerReps":0,"insuranceAgents":0,"promoters":0},"aum":{"regulatory":120761226,"discretionary":117713575,"discretionaryAccounts":417,"nonDiscretionary":3047651,"nonDiscretionaryAccounts":7,"wrapProgram":null,"nonUsClientsPct":0,"nonAumClients":0},"clientTypes":[{"label":"Individuals (other than HNW)","clients":90,"regulatoryAum":18247985},{"label":"High-net-worth individuals","clients":77,"regulatoryAum":101881195},{"label":"Charitable organizations","clients":1,"fewerThan5":true,"regulatoryAum":559521},{"label":"Corporations and other businesses","clients":2,"fewerThan5":true,"regulatoryAum":72525}],"feePrograms":[{"role":"other","program":"Financial Planning and Consulting","summary":"Financial planning and consulting is billed hourly, up to a $500 maximum hourly fee, or as a flat fee of $1,500 to $10,000.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1016957","versionId":1016957,"submittedOn":"2026-03-10","documentName":"EMERALD ADV PART 2B"},{"role":"other","program":"Pension Consulting","summary":"Pension consulting is billed hourly (maximum $500), as a flat fee of $750 to $10,000, or up to 1.50% of plan assets; generally negotiable.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1016957","versionId":1016957,"submittedOn":"2026-03-10","documentName":"EMERALD ADV PART 2B"}],"brochureCoverage":{"scope":"sec_inventory","status":"reviewed_no_numerical_schedule","checkedAt":"2026-10-22T15:07:04.66121+00:00","documents":[{"name":"EMERALD ADV PART 2B","status":"read","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1016957","versionId":1016957,"submittedOn":"2026-03-10"}]},"custodians":[{"name":"Raymond James & Associates, Inc.","shortName":"Raymond James","location":"St. Petersburg, FL","smaAssets":120761226}],"custodyNote":"Emerald Asset Management does not have custody of client assets.","leadership":[{"name":"James Tharin","title":"Owner, President, CCO","crd":"2187988"}],"ownership":[{"label":"James Tharin","detail":"Owner, president, cco in the 75% or more ownership band and a control person, since January 2015."}],"filedOffices":{"otherThanPrincipal":0,"privateResidences":0},"listedOfficeAddresses":1,"foreignOffices":[],"officesByState":[{"state":"North Carolina","offices":1,"addresses":[{"street":"2343 Professional Drive, Suite B","city":"Rocky Mount","headquarters":true}]}],"advFacts":{"source":{"file":"ia100226.zip","asOf":"2 October 2026"},"telephone":"252-443-7616","stateRegisteredReps":2,"otherAdviserReps":0,"compensation":["A percentage of assets under management","Hourly charges","Fixed fees (other than subscription fees)"],"activities":["Financial planning services","Portfolio management for individuals and/or small businesses","Portfolio management for businesses (other than small businesses) or institutional clients","Pension consulting services","Selection of other advisers (including private fund managers)"],"financialPlanningClients":"1-10","assetMix":[{"label":"Exchange-traded equity securities","percent":46},{"label":"U.S. government/agency bonds","percent":14},{"label":"U.S. state and local bonds","percent":1},{"label":"Investment grade corporate bonds","percent":1},{"label":"Securities issued by registered investment companies or business development companies","percent":25},{"label":"Securities issued by pooled investment vehicles (other than registered investment companies)","percent":7},{"label":"Cash and cash equivalents","percent":6}],"privateFunds":0},"sources":{"adv1FilingDate":"10 March 2026","adv1Url":"https://reports.adviserinfo.sec.gov/reports/ADV/174691/PDF/174691.pdf","brochureDate":"10 March 2026","brochureUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1016957","iapdCompiledDate":null,"retrievedDate":"15 October 2026","retrievedOn":"2026-10-15","updatedOn":"2026-10-22","holdingsUpdatedOn":"2026-10-21","adv1Pages":{},"brochurePages":{}},"otherBusiness":[],"faq":[{"question":"How many clients does Emerald Asset Management have?","answer":"Emerald Asset Management has 170 clients and manages $121 million for them, as of March 2026. They include 90 individual clients, 77 high-net-worth individuals, and 2 corporations and other businesses.","source":"Form ADV Part 1A, Items 5.D and 5.F, filed 10 March 2026","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What services does Emerald Asset Management offer?","answer":"Emerald Asset Management provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, and selecting other managers.","source":"Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Which custodians does Emerald Asset Management use?","answer":"Emerald Asset Management’s separately managed account assets are held at Raymond James & Associates, Inc. (St. Petersburg, FL), with $121M. Only custodians holding at least a tenth of those assets are named.","source":"Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 10 March 2026","sourceRef":{"doc":"adv1","section":"custodians"}},{"question":"How many financial advisors does Emerald Asset Management have?","answer":"Emerald Asset Management has 2 investment adviser representatives registered with state securities authorities, out of 2 employees, and 2 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.","source":"Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What does Emerald Asset Management invest in?","answer":"At the end of its last fiscal year, Emerald Asset Management’s separately managed accounts held 46% exchange-traded equities, 25% registered funds (mutual funds, ETFs, BDCs), 14% U.S. government and agency bonds, 7% pooled vehicles (private funds and similar), 6% cash and equivalents, 1% state and local bonds and 1% investment grade corporate bonds.","source":"Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Who owns Emerald Asset Management?","answer":"Emerald Asset Management’s direct owner is James Tharin (75% or more).","source":"Form ADV Part 1A, Schedules A and B, filed 10 March 2026","sourceRef":{"doc":"adv1","section":"scheduleA"}},{"question":"How does Emerald Asset Management get paid?","answer":"Emerald Asset Management is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.","source":"Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Is Emerald Asset Management registered with the SEC?","answer":"Yes, Emerald Asset Management has been registered with the SEC as an investment adviser since 28 February 2025. Its CRD number is 174691 and its SEC file number is 801-132053.","source":"Form ADV Part 1A, Item 1, filed 10 March 2026; IAPD firm record","sourceRef":{"doc":"adv1","section":"identity"}},{"question":"How do I contact Emerald Asset Management?","answer":"Emerald Asset Management’s main office is at 2343 Professional Drive, Suite B, Rocky Mount, NC 27804. Its phone number is 252-443-7616. Its website is emeraldam.com.","source":"Form ADV Part 1A, Item 1.F, filed 10 March 2026","sourceRef":{"doc":"adv1","section":"offices"}}],"holdings":null,"notice":"Compiled from public SEC Form ADV filings on the dates in `sources`. Facts as filed; not a rating, ranking, or recommendation. Niva is not affiliated with this firm. Disciplinary history is deliberately not included here or on the page; the SEC publishes the complete record at the `iapdUrl` above."}