{"url":"https://nivawealth.com/firms/deerfield-financial-advisors-104964","iapdUrl":"https://adviserinfo.sec.gov/firm/summary/104964","regulatoryAum":1176249776,"crd":"104964","adviserRoster":{"asOf":"2026-10-09","items":[{"crd":"2240747","suffix":null,"lastName":"COUGILL","firstName":"BRADLEY","middleName":"RAYMOND"},{"crd":"6830224","suffix":null,"lastName":"DELPH","firstName":"KENT","middleName":"Alexander"},{"crd":"7324775","suffix":null,"lastName":"Finet","firstName":"Aidan","middleName":"Christopher"},{"crd":"7703714","suffix":null,"lastName":"MELCHI","firstName":"NATHAN","middleName":"CARTER"},{"crd":"5705816","suffix":null,"lastName":"MILLER","firstName":"MARCUS","middleName":"FRANKLIN"},{"crd":"2990672","suffix":null,"lastName":"ROOP","firstName":"MATTHEW","middleName":"LEWIS"},{"crd":"4346489","suffix":null,"lastName":"STEEL","firstName":"SUSAN","middleName":"MARIE"}],"total":7,"loadedAt":"2026-10-10T00:20:19.761928+00:00","sourceUrl":"https://reports.adviserinfo.sec.gov/reports/CompilationReports/IA_INDVL_Feed_10_09_2026.xml.zip"},"history":[{"filedOn":"2021-04-29","regulatoryAum":715773162,"clients":288,"employees":13,"offices":2},{"filedOn":"2022-07-25","regulatoryAum":770436707,"clients":299,"employees":11,"offices":7},{"filedOn":"2023-03-09","regulatoryAum":740027099,"clients":291,"employees":11,"offices":7},{"filedOn":"2024-03-06","regulatoryAum":831472258,"clients":298,"employees":12,"offices":7},{"filedOn":"2025-05-07","regulatoryAum":958738339,"clients":203,"employees":15,"offices":9},{"filedOn":"2026-03-03","regulatoryAum":1176249776,"clients":331,"employees":14,"offices":8}],"acquisitions":[{"date":"2010-05-18","datePrecision":"day","name":"Bowyer,weydert Wealth Planning Partners,inc. (Bowyer,weydert Wealth Planning Partners)","crd":"123067","source":"adv_w","dealType":"acquisition","sellerAum":null,"sellerAumDate":null,"sourceUrl":"https://adviserinfo.sec.gov/firm/summary/123067"}],"secFileNumber":"801-25156","legalName":"Deerfield Financial Advisors, Inc.","displayName":"Deerfield Financial Advisors","slug":"deerfield-financial-advisors-104964","website":"https://deerfield.com/","classification":{"segment":"individuals","segmentLabel":"Wealth management","type":"independent_wealth_manager","typeLabel":"RIA","feeDisclosure":"full"},"linkedinUrl":"https://www.linkedin.com/company/deerfield-financial-advisors","xUrl":"https://twitter.com/deerfieldfa","founded":null,"organization":"Indiana corporation","fiscalYearEnd":"December","headquarters":{"street":"310 E. 96th Street, Suite 375","city":"Indianapolis","state":"IN","stateName":"Indiana","country":"United States","postalCode":"46240"},"tradeNames":[],"registration":{"secApproved":"5 September 1985","noticeFilings":null,"latestNoticeFiling":null},"wealthAumPerClient":3660011.1967741936,"staff":{"employees":14,"advisory":6,"brokerDealerReps":0,"insuranceAgents":0,"promoters":0},"aum":{"regulatory":1176249776,"discretionary":974666210,"discretionaryAccounts":1031,"nonDiscretionary":201583566,"nonDiscretionaryAccounts":42,"wrapProgram":null,"nonUsClientsPct":0,"nonAumClients":19},"clientTypes":[{"label":"Individuals (other than HNW)","clients":147,"regulatoryAum":117389950},{"label":"High-net-worth individuals","clients":163,"regulatoryAum":1017213521},{"label":"Pension and profit-sharing plans","clients":8,"regulatoryAum":10838206},{"label":"Charitable organizations","clients":6,"regulatoryAum":25916358},{"label":"Corporations and other businesses","clients":7,"regulatoryAum":4891741}],"feePrograms":[{"role":"main","program":"Investment Management Services","feeBasis":"marginal","fee_tiers":[{"to":2000000,"pct":0.75,"from":0},{"to":4000000,"pct":0.65,"from":2000000},{"to":6000000,"pct":0.55,"from":4000000},{"to":null,"pct":0.45,"from":6000000}],"sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1013718","versionId":1013718,"ratePeriod":"annual","fee_billing":"advance","submittedOn":"2026-03-03","documentName":"FORM ADV PART 2A DISCLOSURE BROCHURE","fee_rate_low":0.45,"fee_rate_high":0.75,"fee_negotiable":true,"minimum_account":null,"feeMinimumPeriod":null,"fee_minimum_annual":null},{"role":"other","program":"Early-career client fixed fee","summary":"Annual fixed fee of $4,000 to $8,000 for clients early in their careers, payable in 12 monthly installments when paid by ACH.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1013718","versionId":1013718,"submittedOn":"2026-03-03","documentName":"FORM ADV PART 2A DISCLOSURE BROCHURE"},{"role":"other","program":"Financial planning and consulting","summary":"Billed at $400 an hour, in arrears after completion, or on a fixed fee typically from $1,500 to $6,000.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1013718","versionId":1013718,"submittedOn":"2026-03-03","documentName":"FORM ADV PART 2A DISCLOSURE BROCHURE"},{"role":"other","program":"Wealth management fixed fee","summary":"Annual fixed fee component of Wealth Management Services, typically $2,500 to $15,000 depending on planning and consulting needs, plus a first-year setup fee of up to the annual fixed fee.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1013718","versionId":1013718,"submittedOn":"2026-03-03","documentName":"FORM ADV PART 2A DISCLOSURE 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Roop","title":"Shareholder","crd":"2990672"},{"name":"Marcus Miller","title":"Shareholder","crd":"5705816"}],"ownership":[{"label":"Susan Steel","detail":"Senior shareholder, president, chief operating officer, chief financial officer in the 25% to 50% ownership band and a control person, since October 1993."},{"label":"Bradley Cougill","detail":"Senior shareholder, vice president, and chief investment officer in the 25% to 50% ownership band and a control person, since January 2000."},{"label":"Matthew Roop","detail":"Shareholder in the 10% to 25% ownership band and a control person, since October 2021."},{"label":"Marcus Miller","detail":"Shareholder in the 10% to 25% ownership band and a control person, since October 2021."}],"filedOffices":{"otherThanPrincipal":7,"privateResidences":6},"listedOfficeAddresses":2,"foreignOffices":[],"officesByState":[{"state":"Illinois","offices":1,"addresses":[{"street":"11 N. Northwest Hwy.","city":"Park Ridge"}]},{"state":"Indiana","offices":1,"addresses":[{"street":"310 E. 96th Street, Suite 375","city":"Indianapolis","headquarters":true}]}],"brochureServices":["education planning","estate planning","insurance","retirement plan services","tax planning"],"advFacts":{"source":{"file":"ia100226.zip","asOf":"2 October 2026"},"telephone":"317-469-2455","stateRegisteredReps":6,"otherAdviserReps":0,"compensation":["A percentage of assets under management","Hourly charges","Fixed fees (other than subscription fees)"],"activities":["Financial planning services","Portfolio management for individuals and/or small businesses","Portfolio management for businesses (other than small businesses) or institutional clients"],"financialPlanningClients":"101-250","assetMix":[{"label":"Exchange-traded equity securities","percent":24},{"label":"U.S. government/agency bonds","percent":1},{"label":"U.S. state and local bonds","percent":22},{"label":"Securities issued by registered investment companies or business development companies","percent":47},{"label":"Cash and cash equivalents","percent":6}],"privateFunds":0},"sources":{"adv1FilingDate":"3 March 2026","adv1Url":"https://reports.adviserinfo.sec.gov/reports/ADV/104964/PDF/104964.pdf","brochureDate":"3 March 2026","brochureUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1013718","iapdCompiledDate":null,"retrievedDate":"15 October 2026","retrievedOn":"2026-10-15","updatedOn":"2026-10-22","holdingsUpdatedOn":"2026-10-21","adv1Pages":{},"brochurePages":{}},"otherBusiness":[],"faq":[{"question":"How many clients does Deerfield Financial Advisors have?","answer":"Deerfield Financial Advisors has 331 clients and manages $1.18 billion for them, as of March 2026. They include 163 high-net-worth individuals, 147 individual clients, and 8 pension and profit-sharing plans.","source":"Form ADV Part 1A, Items 5.D and 5.F, filed 3 March 2026","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What services does Deerfield Financial Advisors offer?","answer":"Deerfield Financial Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, education planning, estate planning, insurance, retirement plan services, and tax planning.","source":"Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file; Part 2A brochure, Item 4","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"How much does Deerfield Financial Advisors charge?","answer":"Deerfield Financial Advisors charges 0.45%–0.75% a year for its Investment Management Services. Each asset band is charged at its own rate. The fee is billed in advance and is negotiable.","source":"FORM ADV PART 2A DISCLOSURE BROCHURE, filed 3 March 2026","sourceRef":{"doc":"brochure","section":"fees"}},{"question":"Which custodians does Deerfield Financial Advisors use?","answer":"Deerfield Financial Advisors’ separately managed account assets are held at Charles Schwab & Co., Inc. (Westlake, TX), with $1.04B. Only custodians holding at least a tenth of those assets are named.","source":"Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 3 March 2026","sourceRef":{"doc":"adv1","section":"custodians"}},{"question":"How many financial advisors does Deerfield Financial Advisors have?","answer":"Deerfield Financial Advisors has 6 investment adviser representatives registered with state securities authorities, out of 14 employees, and 6 perform investment advisory functions. None are registered representatives of a broker-dealer or licensed insurance agents.","source":"Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What does Deerfield Financial Advisors invest in?","answer":"At the end of its last fiscal year, Deerfield Financial Advisors’ separately managed accounts held 47% registered funds (mutual funds, ETFs, BDCs), 24% exchange-traded equities, 22% state and local bonds, 6% cash and equivalents and 1% U.S. government and agency bonds.","source":"Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Who owns Deerfield Financial Advisors?","answer":"Deerfield Financial Advisors’ direct owners are Susan Steel, Bradley Cougill, Matthew Roop and Marcus Miller, each holding 50% or less.","source":"Form ADV Part 1A, Schedules A and B, filed 3 March 2026","sourceRef":{"doc":"adv1","section":"scheduleA"}},{"question":"How does Deerfield Financial Advisors get paid?","answer":"Deerfield Financial Advisors is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.","source":"Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Is Deerfield Financial Advisors registered with the SEC?","answer":"Yes, Deerfield Financial Advisors has been registered with the SEC as an investment adviser since 5 September 1985. Its CRD number is 104964 and its SEC file number is 801-25156.","source":"Form ADV Part 1A, Item 1, filed 3 March 2026; IAPD firm record","sourceRef":{"doc":"adv1","section":"identity"}},{"question":"How do I contact Deerfield Financial Advisors?","answer":"Deerfield Financial Advisors’ main office is at 310 E. 96th Street, Suite 375, Indianapolis, IN 46240. Its phone number is 317-469-2455. Its website is deerfield.com.","source":"Form ADV Part 1A, Item 1.F, filed 3 March 2026","sourceRef":{"doc":"adv1","section":"offices"}}],"holdings":null,"notice":"Compiled from public SEC Form ADV filings on the dates in `sources`. Facts as filed; not a rating, ranking, or recommendation. Niva is not affiliated with this firm. Disciplinary history is deliberately not included here or on the page; the SEC publishes the complete record at the `iapdUrl` above."}