{"url":"https://nivawealth.com/firms/carolina-financial-advisors-118823","iapdUrl":"https://adviserinfo.sec.gov/firm/summary/118823","regulatoryAum":240885264,"crd":"118823","adviserRoster":{"asOf":"2026-10-09","items":[{"crd":"3048030","suffix":null,"lastName":"BELK","firstName":"DAVID","middleName":"LEONARD"},{"crd":"4339592","suffix":null,"lastName":"JONES","firstName":"CHRISTOPHER","middleName":"WICK"},{"crd":"4677832","suffix":null,"lastName":"POLAND","firstName":"WILLIAM","middleName":"SCOTT"},{"crd":"7110367","suffix":null,"lastName":"Williford","firstName":"Patrick","middleName":"Halton"}],"total":4,"loadedAt":"2026-10-10T00:20:19.761928+00:00","sourceUrl":"https://reports.adviserinfo.sec.gov/reports/CompilationReports/IA_INDVL_Feed_10_09_2026.xml.zip"},"history":[{"filedOn":"2021-07-29","regulatoryAum":159112802,"clients":548,"employees":5,"offices":1},{"filedOn":"2022-07-07","regulatoryAum":199778514,"clients":623,"employees":5,"offices":1},{"filedOn":"2023-07-17","regulatoryAum":165298960,"clients":463,"employees":6,"offices":1},{"filedOn":"2024-03-12","regulatoryAum":174978216,"clients":400,"employees":6,"offices":1},{"filedOn":"2025-06-12","regulatoryAum":211621434,"clients":622,"employees":7,"offices":1},{"filedOn":"2026-05-27","regulatoryAum":240885264,"clients":474,"employees":7,"offices":1}],"secFileNumber":"801-120773","legalName":"Carolina Financial Advisors, Inc.","displayName":"Carolina Financial Advisors","slug":"carolina-financial-advisors-118823","website":"https://carolinafinancialadvisors.com/","classification":{"segment":"individuals","segmentLabel":"Wealth management","type":"independent_wealth_manager","typeLabel":"RIA","feeDisclosure":"full"},"linkedinUrl":"https://www.linkedin.com/company/carolina-financialadvisors-inc/","founded":null,"organization":"North Carolina corporation","fiscalYearEnd":"December","headquarters":{"street":"100 East Lake DR., Suite 100","city":"Greensboro","state":"NC","stateName":"North Carolina","country":"United States","postalCode":"27403"},"tradeNames":[],"registration":{"secApproved":"9 April 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FINANCIAL ADVISORS ADV PART 2A","fee_rate_low":0.5,"fee_rate_high":2.5,"fee_negotiable":true,"minimum_account":null,"feeMinimumPeriod":null,"fee_minimum_annual":null},{"role":"other","program":"Individual financial planning","summary":"Individual financial planning is billed at an agreed hourly rate or as a fixed fee, in arrears.","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1046373","versionId":1046373,"submittedOn":"2026-05-27","documentName":"CAROLINA FINANCIAL ADVISORS ADV PART 2A"}],"brochureCoverage":{"scope":"sec_inventory","status":"reviewed","checkedAt":"2026-10-22T12:29:49.845996+00:00","documents":[{"name":"CAROLINA FINANCIAL ADVISORS ADV PART 2A","status":"read","sourceUrl":"https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1046373","versionId":1046373,"submittedOn":"2026-05-27"}]},"custodians":[{"name":"Fidelity Brokerage Services LLC","shortName":"Fidelity","location":"Smithfield, RI","smaAssets":113249065},{"name":"Charles Schwab & Co., Inc.","shortName":"Charles Schwab","location":"Westlake, TX","smaAssets":109247084}],"custodyNote":"Carolina Financial Advisors does not have custody of client assets.","otherCustodians":[],"leadership":[{"name":"Christopher Jones","title":"President","crd":"4339592"},{"name":"Jessica Neisler","title":"Chief Compliance Officer","crd":"6289172"}],"ownership":[{"label":"Christopher Jones","detail":"President in the 75% or more ownership band and a control person, since April 2000."}],"branchOffices":null,"filedOffices":{"otherThanPrincipal":0,"privateResidences":0},"listedOfficeAddresses":1,"foreignOffices":[],"officesByState":[{"state":"North Carolina","offices":1,"addresses":[{"street":"100 East Lake DR., Suite 100","city":"Greensboro","headquarters":true}]}],"advFacts":{"source":{"file":"ia100226.zip","asOf":"2 October 2026"},"telephone":"336-333-0176","stateRegisteredReps":4,"otherAdviserReps":0,"compensation":["A percentage of assets under management","Hourly charges","Fixed fees (other than subscription fees)"],"activities":["Financial planning services","Portfolio management for individuals and/or small businesses","Portfolio management for businesses (other than small businesses) or institutional clients","Pension consulting services","Selection of other advisers (including private fund managers)","Publication of periodicals or newsletters","Market timing services","Educational seminars/workshops"],"financialPlanningClients":"1-10","assetMix":[{"label":"Exchange-traded equity securities","percent":21},{"label":"U.S. government/agency bonds","percent":7},{"label":"Securities issued by registered investment companies or business development companies","percent":65},{"label":"Cash and cash equivalents","percent":7}],"privateFunds":0},"sources":{"adv1FilingDate":"27 May 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They include 427 individual clients, 46 high-net-worth individuals and 1 corporate or other business client.","source":"Form ADV Part 1A, Items 5.D and 5.F, filed 27 May 2026","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What services does Carolina Financial Advisors offer?","answer":"Carolina Financial Advisors provides financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, pension consulting, selecting other managers, publishing newsletters, market timing, and educational seminars.","source":"Form ADV Part 1A, Item 5.G, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"How much does Carolina Financial Advisors charge?","answer":"Carolina Financial Advisors charges 0.50%–2.50% a year for its Investment Management Services. The fee is billed in arrears and is negotiable.","source":"CAROLINA FINANCIAL ADVISORS ADV PART 2A, filed 27 May 2026","sourceRef":{"doc":"brochure","section":"fees"}},{"question":"Which custodians does Carolina Financial Advisors use?","answer":"Carolina Financial Advisors’ separately managed account assets are held at Fidelity Brokerage Services LLC (Smithfield, RI), with $113M and Charles Schwab & Co., Inc. (Westlake, TX), with $109M. Only custodians holding at least a tenth of those assets are named.","source":"Form ADV Part 1A, Schedule D, Section 5.K.(3), filed 27 May 2026","sourceRef":{"doc":"adv1","section":"custodians"}},{"question":"How many financial advisors does Carolina Financial Advisors have?","answer":"Carolina Financial Advisors has 4 investment adviser representatives registered with state securities authorities, out of 7 employees, and 4 perform investment advisory functions. 0 employees are registered representatives of a broker-dealer and 4 employees are licensed insurance agents.","source":"Form ADV Part 1A, Items 5.A and 5.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"What does Carolina Financial Advisors invest in?","answer":"At the end of its last fiscal year, Carolina Financial Advisors’ separately managed accounts held 65% registered funds (mutual funds, ETFs, BDCs), 21% exchange-traded equities, 7% U.S. government and agency bonds and 7% cash and equivalents.","source":"Form ADV Part 1A, Items 5.K.(1) and 7.B, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"Who owns Carolina Financial Advisors?","answer":"Carolina Financial Advisors’ direct owner is Christopher Jones (75% or more).","source":"Form ADV Part 1A, Schedules A and B, filed 27 May 2026","sourceRef":{"doc":"adv1","section":"scheduleA"}},{"question":"How does Carolina Financial Advisors get paid?","answer":"Carolina Financial Advisors is paid through a percentage of assets under management, hourly charges and fixed fees. Its Form ADV lists no commissions or performance-based fees among how it is paid.","source":"Form ADV Part 1A, Item 5.E, from the SEC's 2 October 2026 data file","sourceRef":{"doc":"adv1","section":"employees"}},{"question":"How do I contact Carolina Financial Advisors?","answer":"Carolina Financial Advisors’ main office is at 100 East Lake DR., Suite 100, Greensboro, NC 27403. Its phone number is 336-333-0176. Its website is carolinafinancialadvisors.com.","source":"Form ADV Part 1A, Item 1.F, filed 27 May 2026","sourceRef":{"doc":"adv1","section":"offices"}}],"holdings":null,"notice":"Compiled from public SEC Form ADV filings on the dates in `sources`. Facts as filed; not a rating, ranking, or recommendation. Niva is not affiliated with this firm. Disciplinary history is deliberately not included here or on the page; the SEC publishes the complete record at the `iapdUrl` above."}